Retail Marketing Notes for MBA

Would you please give here syllabus for M.B.A - Retail Management of Bharathiar University for making notes ?

[Shaleen]

As you want I am here giving you syllabus for M.B.A - Retail Management of Bharathiar University for making notes.

Syllabus for M.B.A - Retail Management of Bharathiar University:

First Year
Principles of Management and Organisational Behaviour
Managerial Economics
Accounting and Finance for Managers
Marketing Management
Human Resource Management
Quantitative Techniques for Management
Research Methods for Management
Corporate Communication
Operations Management

Second Year
Buyer Behavior
Retail operations management
International Retailing Retail planning
Logistics and sales promotion
Retail sales techniques and Promotion
Direct & Network Marketing
Business Environment and Ethics
Strategic Management 1







Here is the attachment.


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Bharathiyar University
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Tamil Nadu 641046