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Old 22nd November 2015, 08:02 AM
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Default Re: Retail Management Notes For MBA

Bharathiar University is a state university in Coimbatore, Tamil Nadu, South India. The university was established in February 1982 under the provision of Bharathiar University Act, 1981 and recognized by the University Grants Commission (UGC)

Bharathiar University M.B.A Retail Management syllabus

First Year

Principles of Management and Organisational Behaviour
Managerial Economics
Accounting and Finance for Managers
Marketing Management
Human Resource Management
Quantitative Techniques for Management
Research Methods for Management
Corporate Communication
Operations Management

Second Year

Buyer Behavior
Retail operations management
International Retailing
Retail planning
Logistics and sales promotion
Retail sales techniques and Promotion
Direct & Network Marketing
Business Environment and Ethics
Strategic Management

1.1.Principles of Management and Organizational Behaviour

UNIT I Management : Science, Theory and Practice - The Evolution of Management Thought and the Patterns of Management Analysis - Management and Society : Social Responsibility and Ethics - Global and Comparative Management - The Basis of Global Management – Functions of Management-The Nature and Purpose of Planning - Objectives - Strategies, Policies and Planning Premises - Decision Making - Global Planning.


The Nature of Organizing - Organizational Structure : Departmentation - Line/Staff Authority and Decentralization - Effective Organizing and Organizational Culture - Global Organizing. Co-ordination functions in Organisation - Human Factors and Motivation - Leadership - Committees and group Decision Making - Communication - Global Leading.


The System and Process of Controlling - Control Techniques and Information Technology - Global Controlling and Global Challenges – Direction Function – Significance.


Organisational Behaviour : History - evoluation, Challenges & opportunities, contributing disciplines, management functions and relevance to Organisation Behaviour. Organizational Behaviour responses to Global and Cultural diversity. Personality - Determinents, structure, behaviour, assessment, psycho-analytical social learning, job-fit, trait theories. Emotions and Emotional Intelligence as a managerial tool. Attitudes - relationship with behaviour, sources, types, consistancy, work attitudes, values - importance, sources, types, ethics and types of management ethics. Perception - Process, Selection, Organisation Errors, Managerial implications of perception.Learning - classicial, operant and social cognitive approaches. Implications of learning on managerial performance.

For complete syllabus here is the attachment

Contact Address

Bharathiyar University
Coimbatore, Tamil Nadu 641046
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Old 26th December 2019, 02:24 PM

Originally Posted by Unregistered View Post
I want the notes/ syllabus of M.B.A Retail Management of Bharathiar University so can you please provide me?
Even I want the notes for MBA retail Management- bharatiar university if u get please share.
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