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  #1  
10th November 2015, 01:11 PM
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MBA third sem syllabus anna university

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  #2  
9th April 2016, 09:42 AM
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MBA Third Sem Syllabus Anna University

I am a student of MBA full time course of Anna University .Would you please provide here syllabus for MBA Third Semester course of Anna University?
  #3  
9th April 2016, 09:46 AM
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Join Date: May 2012
Re: MBA Third Sem Syllabus Anna University

As you want I am here giving you syllabus for MBA Third Semester course of Anna University.

MBA Syllabus:
Third Semester :

Enterprise Resource Planning
Strategic Management
Elective I
Elective II
Elective III
Elective IV
Elective V
Elective VI

Professional Skill Development Lab
Summer Training

Fourth Semester :
Business Ethics, Corporate Social and Governance Responsibility
International Business Management
Creativity and Innovation Lab
Project Work

Electives :

Marketing – Electives
Brand Management
Consumer Behaviour
Customer Relationship Management
Direct Marketing
Event Marketing
Integrated Marketing Communication
International Marketing
Marketing Metrics
Retail Management
Rural Marketing
Services Marketing
Social Marketing

Finance – Electives
Banking Financial Services Management
Corporate Finance
Derivatives Management
International Trade Finance
Merchant Banking and Financial Services
Mergers and Acquisitions
Micro Finance
Risk Management and Insurance
Security Analysis and Portfolio Management
Strategic Investment and Financing Decisions

Human Resource – Electives
Entrepreneurship Development
Industrial Relations and Labour Welfare
Labour Legislations
Managerial Behavior and Effectiveness
Organizational Theory, Design and Development
Social Psychology
Strategic Human Resource Management
Stress Management

Systems -Electives
Advanced Database Management System
Cloud Computing
Datamining for Business Intelligence
Decision Support System and Intelligent Systems
E-Business Management
Knowledge Management Systems
Soft Computing
Software Project and Quality Management

MBA full time course Syllabus
ACCOUNTING FOR MANAGEMENT LT P C
COURSE OBJECTIVES :
• Acquire a reasonable knowledge in accounts
• Analysis and evaluate financial statements
COURSE OUTCOME
• Possess a managerial outlook at accounts.
UNIT I FINANCIAL ACCOUNTING 12
Introduction to Financial, Cost and Management Accounting- Generally accepted accounting
principles, Conventions and Concepts-Balance sheet and related concepts- Profit and Loss
account and related concepts - Introduction to inflation accounting- Introduction to human
resources accounting.
UNIT II COMPANY ACCOUNTS 12
Meaning of Company -Maintenance of Books of Account-Statutory Books- Profit or Loss Prior to
incorporation- Final Accounts of Company- Alteration of share capital- Preferential allotment,
Employees stock option- Buy back of securities.
UNIT III ANALYSIS OF FINANCIAL STATEMENTS 12
Analysis of financial statements – Financial ratio analysis, cash flow (as per Accounting Standard
3) and funds flow statement analysis.
UNIT IV COST ACCOUNTING 12
Cost Accounts - Classification of manufacturing costs - Accounting for manufacturing costs. Cost
Accounting Systems: Job order costing - Process costing- Activity Based Costing- Costing and the
value chain- Target costing- Marginal costing including decision making- Budgetary Control &
Variance Analysis - Standard cost system.
UNIT V ACCOUNTING IN COMPUTERISED ENVIRONMENT 12
Significance of Computerised Accounting System- Codification and Grouping of Accounts-
Maintaining the hierarchy of ledgers- Prepackaged Accounting software.
TOTAL: 45+15 = 60 PERIODS
TEXT BOOKS
1. M.Y.Khan & P.K.Jain, Management Accounting, Tata McGraw Hill, 2011.
2. R.Narayanaswamy, Financial Accounting – A managerial perspective, PHI Learning, New
Delhi, 2011.
REFERENCES
1. Jan Williams, Financial and Managerial Accounting – The basis for business Decisions, 15th
edition, Tata McGraw Hill Publishers, 2010.
2. Horngren, Surdem, Stratton, Burgstahler, Schatzberg, Introduction to Management Accounting,
PHI Learning, 2011.
3. Stice & Stice, Financial Accounting Reporting and Analysis, 8th edition, Cengage Learning,
2010.
4. Singhvi Bodhanwala, Management Accounting -Text and cases, PHI Learning, 2009.
5. Ashish K. Battacharya, Introduction to Financial Statement Analysis, Elsevier, 2009
COURSE OBJECTIVES:
To introduce the concepts of scarcity and efficiency; to explain principles of micro economics
relevant to managing an organization; to describe principles of macro economics to have the
understanding of economic environment of business.
COURSE OUTCOMES:
Students are expected to become familiar with both principles of micro and macro economics.
They would also become familiar with application of these principles to appreciate the functioning
of both product and input markets as well as the economy.
UNIT I INTRODUCTION 8
The themes of economics – scarcity and efficiency – three fundamental economic problems –
society’s capability – Production possibility frontiers (PPF) – Productive efficiency Vs economic
efficiency – economic growth & stability – Micro economies and Macro economies – the role of
markets and government – Positive Vs negative externalities.
UNIT II CONSUMER AND PRODUCER BEHAVIOUR 13
Market – Demand and Supply – Determinants – Market equilibrium – elasticity of demand and
supply – consumer behaviour – consumer equilibrium – Approaches to consumer behaviour –
Production – Short-run and long-run Production Function – Returns to scale – economies Vs
diseconomies of scale – Analysis of cost – Short-run and long-run cost function – Relation between
Production and cost function.
UNIT III PRODUCT AND FACTOR MARKET 13
Product market – perfect and imperfect market – different market structures – Firm’s equilibrium
and supply – Market efficiency – Economic costs of imperfect competition – factor market – Land,
Labour and capital – Demand and supply – determination of factor price – Interaction of product
and factor market – General equilibrium and efficiency of competitive markets.
UNIT IV PERFORMANCE OF AN ECONOMY – MACRO ECONOMICS 13
Macro-economic aggregates – circular flow of macroeconomic activity – National income
determination – Aggregate demand and supply – Macroeconomic equilibrium – Components of
aggregate demand and national income – multiplier effect – Demand side management – Fiscal
policy in theory.
UNIT V AGGREGATE SUPPLY AND THE ROLE OF MONEY 13
Short-run and Long-run supply curve – Unemployment and its impact – Okun’s law – Inflation and
the impact – reasons for inflation – Demand Vs Supply factors –Inflation Vs Unemployement
tradeoff – Phillips curve –short- run and long-run –Supply side Policy and management- Money
market- Demand and supply of money – money-market equilibrium and national income – the role
of monetary policy.
TOTAL: 60 PERIODS
TEXT BOOKS
1. Paul A. Samuelson, William D. Nordhaus, Sudip Chaudhuri and Anindya Sen, Economics,
19thedition, Tata McGraw Hill, New Delhi, 2010.
2. William Boyes and Michael Melvin, Textbook of economics, Biztantra, 2005.
3. N. Gregory Mankiw, Principles of Economics, 3rd edition, Thomson learning, New Delhi,
2007.
4. Richard Lipsey and Alec Charystal, Economics, 12th edition, Oxford, University Press, New
Delhi, 2011.
1. Karl E. Case and Ray C. fair, Principles of Economics, 6th edition, Pearson, Education
Asia, New Delhi, 2002.
COURSE OBJECTIVE:
To create the knowledge of Legal perspective and its practices to improvise the business.
COURSE OUTCOME:
Legal insight will be established in the business practices according to the situation of changing
environment.
Definition of contract, essentials elements and types of a contract, Formation of a contract,
performance of contracts, breach of contract and its remedies, Quasi contracts - Contract Of
Agency: Nature of agency, Creation and types of agents, Authority and liability of Agent and
principal: Rights and duties of principal and agents, termination of agency.
THE SALE OF GOODS ACT 1930
Nature of Sales contract, Documents of title, risk of loss, Guarantees and Warranties, performance
of sales contracts, conditional sales and rights of an unpaid seller - Negotiable Instruments Act
1881: Nature and requisites of negotiable instruments. Types of negotiable instruments, liability of
parties, holder in due course, special rules for Cheque and drafts, discharge of negotiable
instruments.
UNIT II COMPANY LAW 9
Major principles – Nature and types of companies, Formation, Memorandum and Articles of
Association, Prospectus, Power, duties and liabilities of Directors, winding up of companies,
Corporate Governance.
UNIT III INDUSTRIAL LAW 9
An Overview of Factories Act - Payment of Wages Act - Payment of Bonus Act - Industrial Disputes
Act.
UNIT IV INCOME TAX ACT AND SALES TAX ACT 9
Corporate Tax Planning, Overview of central Sales Tax Act 1956 – Definitions, Scope, Incidence of
CST, Practical issues of CST, Value Added Tax – Concepts, Scope, Methods of VAT Calculation,
Practical Implications of VAT.
UNIT V CONSUMER PROTECTION ACT AND INTRODUCTION OF CYBER LAWS 9
Consumer Protection Act – Consumer rights, Procedures for Consumer greivances redressal,
Types of consumer Redressal Machinaries and Forums- Competition Act 2002 - Cyber cvimes, IT
Act 2000 and 2002, Cyber Laws, Introduction of IPR – Copy rights, Trade marks, Patent Act.
TEXT BOOKS
1. N. D. Kapoor, Elements of mercantile Law, Sultan Chand and Company, India, 2006.
2. P. K. Goel, Business Law for Managers, Biztantatara Publishers, India, 2008.
3. Akhileshwar Pathack, Legal Aspects of Business, 4th Edition, Tata McGraw Hill, 2009.
REFERENCES
1. P. P. S. Gogna, Mercantile Law, S. Chand & Co. Ltd., India, Fourth Edition, 2008.
2. Dr. Vinod, K. Singhania, Direct Taxes Planning and Management, 2008.
3. Richard Stim, Intellectual Property- Copy Rights, Trade Marks, and Patents, Cengage
Learning, 2008.
4. Balachandran V., Legal Aspects of Business, Tata McGraw Hill, 2012
5. Daniel Albuquerque, Legal Aspect of Business, Oxford, 2012
6. Ravinder Kumar– Legal Aspect of Business.– Cengage Learning, 2nd Edition-2011.
COURSE OBJECTIVE:
To provide an overview of theories and practices in organizational behavior in individual, group and
organizational level.
COURSE OUTCOMES:
Students will have a better understanding of human behavior in organization. They will know the
framework for managing individual and group performance.
UNIT I FOCUS AND PURPOSE 5
Definition, need and importance of organizational behaviour – Nature and scope – Frame work –
Organizational behaviour models.
UNIT II INDIVIDUAL BEHAVIOUR 12
Personality – types – Factors influencing personality – Theories – Learning – Types of learners –
The learning process – Learning theories – Organizational behaviour modification.
Misbehaviour – Types – Management Intervention. Emotions - Emotional Labour – Emotional
Intelligence – Theories. Attitudes – Characteristics – Components – Formation – Measurement-
Values. Perceptions – Importance – Factors influencing perception – Interpersonal perception-
Impression Management. Motivation – Importance – Types – Effects on work behavior.
UNIT III GROUP BEHAVIOUR 10
Organization structure – Formation – Groups in organizations – Influence – Group dynamics –
Emergence of informal leaders and working norms – Group decision making techniques – Team
building - Interpersonal relations – Communication – Control.
UNIT IV LEADERSHIP AND POWER 8
Meaning – Importance – Leadership styles – Theories – Leaders Vs Managers – Sources of power
– Power centers – Power and Politics.
UNIT V DYNAMICS OF ORGANIZATIONAL BEHAVIOUR 10
Organizational culture and climate – Factors affecting organizational climate – Importance.
Job satisfaction – Determinants – Measurements – Influence on behavior. Organizational change –
Importance – Stability Vs Change – Proactive Vs Reaction change – the change process –
Resistance to change – Managing change.
Stress – Work Stressors – Prevention and Management of stress – Balancing work and Life.
Organizational development – Characteristics – objectives –. Organizational effectiveness
Developing Gender sensitive workplace

Address:
Anna University, Kotturpuram
Chennai, Tamil Nadu

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