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18th July 2012, 09:22 PM
Super Moderator
Join Date: May 2012
Re: Mysore University Syllabus BBM

Here I am uploading a file , from where you can get the Mysore University BBM syllabus that in Hindi.
Attached Files
File Type: pdf Mysore University BBM Syllabus.pdf (138.8 KB, 606 views)
11th December 2012, 02:47 PM
Re: Mysore University Syllabus BBM

Hai am a BBM student of the MYSORE UNIVERSITY plzz send me the syllabus for sixthsemister 2013 of all the six subjects
1st December 2015, 10:30 AM
Junior Member
Join Date: Dec 2015
Re: Mysore University Syllabus BBM

please provide the revised english syllabus for BBM-I
7th November 2016, 12:08 PM
Re: Mysore University Syllabus BBM

Please send me bbm 1st sem english syllabus & quastion paper.
4th September 2017, 06:35 PM

Can u send me BBM 5th semister BBM syllabus and question papers
6th November 2019, 10:25 AM
Re: Mysore University Syllabus BBM

Can you provide me the syllabus for B.B.M (Bachelor of Business Management) in Social Media Marketing Program offered by University of Mysore?
6th November 2019, 10:29 AM
Super Moderator
Join Date: Oct 2019
Re: Mysore University Syllabus BBM

The syllabus for B.B.M (Bachelor of Business Management) in Social Media Marketing Program offered by University of Mysore is as follows:

1.3 BBM-SMM Principles of Management


Unit 1: 12Hours

Introduction to business management,
vision &mission,
Schools of management thought (Taylor, Feyol, Chester Barnard , MBO),
strategic management-
definition, characteristics, process, SWOT, Planning ,forecasting and decision making-(importance, characteristics ,process, components).

Unit 2: 18Hours

definition, characteristics, process, guiding principles for effective organizing.
definitions, characteristics, importance of organization structure,
Features of a good organization,
Types of organization structure (entrepreneurial, line, line and staff, horizontal, net- work, virtual organizations). Directing (Definitions, characteristics, importance, directing tools/ techniques).
Coordination definition, characteristics.
types of coordination.
methods of coordination, importance).
Controlling- ( definition, characteristics, importance, process).
Authority, power , responsibility definition, characteristics.
difference between authority and power, types of power, delegation of authority.
(definition, characteristics, benefits)

Unit 3: 18Hours

Attitudes-(components, ABC model, formation of attitude )
Perception (definition, factors affecting perception)
Personality- (definition, measuring personality,Myer Briggs model)
Learning (definition, components, theories of learning, principles)

Unit 4: 12Hours

Group dynamics (definition, classification)
Stages of group development
motives for joining groups
Conflict- (definitions, characteristics)
sources/reasons for conflict,
methods for resolution.
 Expected Outcome : Students to have adequate knowledge of various disciplines in management.

Syllabus B.B.M in Social Media Marketing University of Mysore

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