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5th August 2015, 01:10 PM
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Join Date: Apr 2013
Re: MBA Syllabus of Mahatma Gandhi University

As you want I am here giving you syllabus of MBA program of Mahatma Gandhi University Kottayam.

Syllabus :

Semester :1
Principles of Management
Managerial Communication
Managerial Economics
Accounting for Management
Quantitative Methods for Management
Legal Environment of Business
Computer Application in Business
Organisational Behavior

Semester :2:
Financial Management
Marketing Management
Human Resource Management
Operations Management
Environment Management
Operations Research
Research Methodology
Management Information Systems
Viva-Voce

Semester :3:
International Business
Business Ethics & Corporate
Governance
ELECTIVEs
Organization Study

Semester :4:
Strategic Management
ELECTIVes
Project & Comprehensive Viva Voce

MBA—MG university
CC 01- PRINCIPLES OF MANAGEMENT
Module I
Management- Definitions- Nature and significance- Management as a Profession -
Evolution of management and major schools of thought- Early management thoughts –
Modern management thoughts.
Module II
Managerial functions, Planning – steps – types of plans, basics of strategies and policies –
Formulation – Evaluation – Correction.
Module III
Organizing – basic concepts - Centralization and Decentralization,- Other elements of
Organizing Staffing, Directing, Controlling – process & basic methods, Coordinating.
Management by Objectives -- Organisational Structure: Departmentation -Line/Staff
Authority and Decentralization.
Module IV
Co-ordination functions in Organisation - Human Factors and Motivation, Committees
and group decision making - Communication - Decision making in organizations:
Influences-Individual differences and organizational constraints. Leadership- Styles,
Behavioral and Situational approaches. Leadership effectiveness, Stress- sources,
consequences, Managing Stress.
Module V
The System and Process of Controlling - Control Techniques and Information
Technology - Overall Control and toward the Future through Preventive Control -
management of conflicts, Negotiation – Process, Bargaining Strategies. Power – bases of
power. Organisational politics. Organisational Culture and climate, Organisational
Change and Development- Basic concepts.
References
1. Koontz Harold, and O’Donnel, Principles of Management, Mc Graw Hill, India
2. George R. Terry and Stephen G. Franklin, Principles of Management, All India
Book Seller, New Delhi.
3. Stone, Wankai, Management, PHI, New Delhi.
4. Weirich, Koontz, Management - A Global perspective, McGraw Hill. India.
5. Dr. K.Sreeranganadhan and G.G.Mathews, Styles of Management in the
Industries in Kerala, Serals Publications, New Delhi.
CC 02 - MANAGERIAL COMMUNICATION
Module 1
Principles of communication – Types of communication – Methods and media of
communication – Process of communication – Barriers to communication – Strategies for
improving communication effectiveness.
Module II
Organizational Communication – Principles of effective organisational communication –
Causes of poor organizational communication – Types of organisational communication
– Grapevine communication – Communication for inter personal influences – Effective
leadership communication – Cross culture communication, Crisis Communication.
Module III
Verbal and non verbal communication in business – Public speaking skills – Business
presentations – Role of audio visual aids and computers in oral presentations –
Interviewing – art of negotiation – Listening skills – Mannerisms – Body language.
Technology and communication- Video conferencing
Module IV
Written Communication – Structures and methods of written communication – writing
process –letter for different kinds of situations – Enquiries – Customers’ complaints –
Collection letters – Sales promotion letters – Memoranda – Directives and instructions –
Notices – Reports – Memos – Agendas – Proposals – Minutes – Professional papers –
Agreement documents – Press releases – Preparation of resumes.
Module V
Conducting meetings – Procedure – Preparing agenda , minutes and resolutions –
Conducting seminars and conferences – Group discussion – Drafting speech – Report
writing – Structure of reports – Long and short reports – Formal and informal reports –
Technical reports – Norms for including Exhibits and Appendices.
References
1. Raymond V Lesikar et. Al., Business Communication – Marketing connections in
a digital world, TMH, New Delhi.
2. Herta A Murphy & Charles E Pick , Effective Business Communication, TMH,
New Delhi.
CC 03- MANAGERIAL ECONOMICS
Module I
Introduction: Basic economic problems – Economic System – Micro and Macro
economics – Managerial economics – Nature and scope – Fundamental concepts of
Managerial economics – Incremental concept, Discounting concept, Opportunity cost
concept, Time concept, Equi-marginal concept – Business Decision making – Certainty,
Risk and Uncertainty – Applications of economics in managerial decision making.
Module II
Demand Analysis: Demand – Demand function – Demand distinctions – Elasticity of
Demand – Different types of elasticity – Applications – Measurement of Elasticity.
Demand forecasting – Techniques. Utility – Equilibrium of the consumer using cardinal
and ordinal utility (Indifference curves) – Income effect and substitution effect.
Module III
Supply: Theory of Production – Production function – Laws of Returns – Economies of
scale and Economies of scope – Isoquants – Best Production possibility – Cost Analysis –
Cost concepts – Short run and long run cost curves – Managerial uses of Long run cost
curves – Revenue Analysis – Revenue curves.
Module IV
Market: Definition – Classification of Markets – Importance of understanding market
structure – Different types of market based on competition – Perfect and Imperfect
competition – Monopoly – Price and output determination under perfect competition,
monopoly, monopolistic competition and oligopoly – Kinked Demand curve – Monopoly
price discrimination and its conditions – Non Price competition.
Module V
Instruments of Macro Economic Policy: Circular Flow of Income – National Income –
Concepts of National Income – Methods of measuring National Income – Product
Approach, Income Approach and Expenditure Approach – Business Cycle – Inflation and
Deflation – Fiscal Policy – Budget Deficit and Debt – Government Budgetary Policy –
Monetary Policy – Instruments of Monetary Policy – Balance of Payment.
References
1. P.L. Mehta – Managerial Economics Analysis, Problems and Cases – Sultan
Chand & Sons, New Delhi.
2. V.L. Mote – Managerial Economics – Tata McGraw Hill, India, New Delhi.
3. K.K. Dewett – Modern Economic Theory: Micro and Macro Analysis – Orient
Book Distributors, New Delhi.
CC 04- ACCOUNTING FOR MANAGEMENT
Module I
Meaning , Definition and needs of accounting business decisions : Forms of accounting
and users of accounting information - Framework of accounting postulates - principles -
conventions -concepts -procedures methods etc. accounting equations and types of
accounts -rule of recording business transactions.
Module II
Preparation of basic accounts – journal to trial balance, income statement- position
statements- (P&L A/C and Balance Sheet) and adjustment entries.
Module III
Ratio Analysis -its meaning and uses - study of liquidity ratios and leverage ratios - Study
of profitability ratios and activity ratios -Meaning - uses and preparation of functions
flow statements -meaning, uses and preparation of cash flow statements.
Module IV
Costing as an aid to management- presentation of various costs in proper format -
marginal costing and absorption costing- cost volume profit analysis- its assumption and
calculation- managerial uses of break even analysis; activity based costing- Budgetary
control.
Module V
Meaning and uses of standard costing-procedure of setting standards- variance analysisone
way and two way analysis of variance- overall cost variance- material variance- labour variance and overhead variance- material price variance- material usage variancematerial
yield variance- material mix variance-labour cost and time variance- labour mix
and yield variance - overhead volume and expenditure variance -responsibility
accounting and report writing.
References
1. M.N.Arora, Accounting for Management, Himalaya Publishing House, New
Delhi.
2. Colin Drury, Management and Cost accounting, Cengage Learning , New Delhi.
3. S N Maheswari, and S K Maheswari, Advanced Accountancy, Vikas Publishing
House, New Delhi.
4. Dearden J and Bhattacharya S K , Accounting for Management – Text and cases ,
Vikas Publishing House, New Delhi.
CC O5 -QUANTITATIVE METHODS FOR MANAGEMENT
Module I
Vectors and Matrices – Multiplication, Inverse and solving systems of equations –Sets,
Relations and functions - Arithmetical operations involving matrices. Determinants,
Inverse of a matrix. Solution of simultaneous equations using matrices.
Module II
Introduction to Calculus – Basic concepts of Differentiation- Derivatives – Equations of
Standard derivatives- Rules of differentiation – Derivative of Composite function -
Derivative of Exponential functions - Derivative of Logarithmic functions - Derivative of
Inverse functions - Derivative of Parametric functions- Derivative of Implicit function-
Successive Differentiation – Applications of Differentiation –Maxima & Minima.
Basic concepts of Integration – Indefinite Integral – Fundamental Formulae- Different
methods of Integration- Definite Integral- Application of Integration in Business.
Module III
Basic Probability concepts – Addition and multiplication theorems of Probability,
Marginal, Joint and Conditional Probability - Baye’s theorem and its business
applications. Probability distributions – Binomial, Poisson, Normal, Exponential
distributions- Business applications.
Module IV
Correlation and Regression analysis: Correlation: Different types of correlation –Karl
Pearson’s correlation coefficient - Spearman’s Rank correlation coefficient – Concurrent
deviation method – Coefficient of Determination. Regression analysis: Line of best fit-
Least square method- Business applications.
Module V
Time Series analysis – Different components of time series- Application of Time series in
Business forecasting. Index Numbers – Different types of Index Numbers. Business
applications of Index Numbers.
References
1. Levin, Richard I, Rubin David S, Statistics for Management , Prentice Hall India.
2. Naval Bajpai, Business Statistics Darling Kindersley (I) Pvt Ltd.
3. Sanchetti, D.C, Kapor, V.K , Business Mathematics : Sultan Chand & Sons, New
Delhi.
CC06- LEGAL ENVIRONMENT OF BUSINESS
Module I
Introduction – Sources of law and interpretation of law – Classification of Law-Principles
of natural justice – History of Indian judicial system.
Module II
Law of contract – Essential features of contract-offer-acceptance-consideration ---
Different types contract - Performance of contract- Discharge of contract – Breach of
contract, Damages-Indemnity and Guarantee.
Module III
Negotiable Instruments Act- 1881-cheques – Bills of Exchange – Promissory
Notes - Definitions and Characteristics of Negotiable Instruments – Dishonor and
Discharge of Negotiable Instruments- Latest laws relating to Negotiable
Instruments.
Sale of goods Act-1930-Conditions , Warranty, Agreement to sell.
Module IV
Company Law –Types of companies – Incorporation – Memorandum - Articles of
Association – Prospectus . Winding up of companies – Types.
Module V
Consumer Protection Act 1986 – Consumer Redressal Mechanisms- Foreign Exchange
Management Act -1999- Objectives and Features - Cyber laws –Intellectual Property
Rights. Patents, Trademarks, Designs, - implications on business.
References
1. Dr.Avathar Sing, Company law, Eastern book Company, New Delhi.
2. A.K. Majundar and Dr. G.K.Kapoor, Company Law & Practice,s Sultan Chand
& Sons, New Delhi.
3. B.S.Moshal, Mercantile Law, Ane Books, New Delhi.


Address:
Mahatma Gandhi University Kottayam
Thodupuzha
Muttom, Thodupuzha
Idukki, Kerala 685587

Map:
[MAP]Mahatma Gandhi University Kottayam[/MAP]

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