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  #2  
2nd June 2018, 11:06 AM
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Re: BJMC Rajasthan University

I am looking for syllabus of BJMC Course offering by Rajasthan University. So do you know what should I do to download syllabus of BJMC Course of Rajasthan University?
  #3  
2nd June 2018, 11:08 AM
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Join Date: Aug 2012
Re: BJMC Rajasthan University

The Rajasthan University offers BA in Journalism and Mass Communication Course. As you want syllabus of this Under Graduate Program, so here I am providing following syllabus:

RAJASTHAN UNIVERSITY BA IN JOURNALISM AND MASS COMMUNICATION SYLLABUS

Introduction To Mass Communication
(Paper Code BJM-101)
Unit -1

Mass Communication: Meaning & definitions, Characteristics & features, Elements of Mass Communication, Need and Importance of Mass communication.

Unit-2
Functions of Mass Communication: To-Persuade, Inform, Educate, Entertain; Other functions, Communication v/s Mass communication.

Unit-3
Theories of Mass Communication: Meaning of theories based on scientific study & analysis; Four major theories of Press, according to Fred Siebert, Theodore Peterson & Wilbur
Schramm
(a) Authoritarian Theory (b) Libertarian Theory
(c) Social Responsibility Theory (d) Soviet Communist/Workers Theory
(e) Other Theories: Development Media & Democratic Participant Theory

Unit-4
Tools of Mass Communication: (a) Newspapers, Magazines, Radio, TV, Films,
Records, Internet (b) Advertising & Public Relations (c) Traditional & Folk Media

Unit-5
Mass Communication & Society: Uses & Effect Theories of Media Effect and Media uses,(uses and gratification theory, cultivation theory,)Effect of media on education, Children and Media, women and media.

HISTORY OF JOURNALISM
(Paper Code BJM-102)
Unit-1

Development of Journalism in India - Early Newspaper Publications in India - Indian Language - Press and English Press - Press and First Freedom Struggle (1857) - Press and British Rule

Unit-2
Freedom Movement and Journalism - Preliminary Challenges of Early 20th Century and Press Laws - Journalism of the Leaders of Freedom Movement

Unit-3
Indian Press and Social Reform Movements - Missionary and Professional Journalism

Unit-4
Modernization of press - National press - regional press district and tehsil level press Brief introduction of representative papers: Anand Bazar Patrika, Enadu, Navbharat times, Janasatta, Malyalam Manorama Nai Duniya, Bhaskar, Punjab Kesari, The Hindu, The times India, Outlook, India today, Aaj etc.

Unit-5
Journalism in Rajasthan Development of Rajasthan Patrika Dainik Bhaskar Rastradoot Navjyoti Tarun Rajasthan Naveen Rajasthan

English Communication
(Paper Code BJM-103)
Unit-1

Communication: Meaning, importance and principles of effective communication, Types of communication: written, oral, audio visual communication, Process of communication and Barriers.

Unit-2
Letter & Resume Writing: Types of letters - Formal/Informal - Importance & Function Drafting the Applications - Elements of structure - preparing the Resume - Do’s & Don’ts of Resume

Unit-3
Presentation Skill: Voice & Picture Integration - Body Language - Audience Awareness -
Presentation Plan - Guidelines to make Presentation Interesting.

Unit-4
Interview Preparation: Types of Interview - Preparing for an Interview - Attending an Interview - General etiquette - Dressing Sense - Posture & Gestures .

Unit-5
Public Speaking: Storytelling, Essentials of effective anchoring; Group behavior and negotiations, Group Discussion and points to be considered in it

Download the attachment to get detailed syllabus of BA Journalism and Mass Communication Course………..


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