BJMC CCS University

I want to make my career in Mass Communication. So I am thinking to join CCS University for BJMC Course. Is there anyone who will give link from where I will download syllabus of BJMC Course to see it before taking admission at CCS University?

[Rajkumar Agarwal]

The BJMC Course is a 3 year full time course offering by CCS University.

Here I am giving complete syllabus for your reference:

CCS University BJMC Course Syllabus
SEM I
Introduction to Journalism and Mass Communication
Two Essentials of Mass Media Writing
Three Reporting – I
Four Basics of Computer

SEM II
Audio Visual Media – I (General Introduction and Radio)
Six Writing Mass Media/Skills
Seven Edition – I
Eight Computer applications in Mass Media
Nine Practical Examination

Introduction of Journalism and Mass Communication
UNIT I
Journalism and Mass Communication – nature – scope – mass communication –
definition – process: mass media and modern society – functions – mass media
and democracy.
UNIT II
Early efforts in printing, newspaper – types of newspaper – contents –
characteristics: magazines – characteristics and types of books – book
publishing in India.
UNIT III
Early communication systems in India, history of Indian press – from earlier days
to 1880s, Tilak Era, role in freedom movement – brief history of major English
and language newspapers and magazines.
UNIT IV
Ownership of print media – types – merits and demerits: organizational structure
of newspaper functions of the staff, editorial, advertising, circulation departments,
patterns of newspaper ownership and management of India – procedure to
launch a publication, marking practices in print media.
UNIT V
Press Commissions, Press Council, DAVP, INS, ABC, unions of media men and
media women, professional organizations – PIB, other public information
agencies – of both State and Central governments.

Essentials of Mass Media Writing
UNIT I
Historical background of writing: elements of language – writing as coding of
contents language of mediated communication.
UNIT II
Principles and methods of effective writing for mass media communication,
general rules of grammar, exceptions in mass media writing use of words,
sentences – types and construction, use of tenses in mass media writing.
UNIT III
Use of negatives and double negatives; adjectives and adverbs; transitional
devices; redundancy.
UNIT IV
Methods of attribution, identification, quotation, paraphrasing.
UNIT V
Translation – meaning, types and principles of translation; translation and rewriting
practices in mass media.
UNIT VI
Practical exercises and Assignments.

Reporting – I
UNIT I
The concept of news: what is news? Definition, scope and types of news,
elements of mews, - hard and soft news.
UNIT II
Reporting: principles of reporting, functions and responsibilities; writing news –
lead – types of lead; body.
UNIT III
Reporting techniques, qualities of reporter.
UNIT IV
News sources – types of sources – cultivation of sources; pitfalls and problems in
reporting – attribution – off-the-record – embargo – pool reporting; follow up –
advocacy, interpretation, investigation.
UNIT V
Civic reporting: reporting functions – social, cultural, political, seminars,
workshop, symposia, civic problems (such as sanitation, health, education, law
and order, police, hospitals, etc.)
UNIT VI
Reporting assignments