#1
1st October 2014, 02:03 PM
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Sports business schools
Will you please provide me the information about the curriculum of the course which are provided at Sports business schools?
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#2
1st October 2014, 03:26 PM
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Re: Sports business schools
Sport Business School is situated in Finland. This school is an education, research and development concept offering higher education study courses both in Finnish and English in the field of sport management and sport marketing. Courses: Bachelor of Business in Sport Management and Marketing (JAMK) AUTUMN TERM Strategic Management International Business Law (requires basic law studies) Visual Communication Human Resource Management Marketing Research Sport Marketing and Media Digital Marketing in Sports Future of Sport Marketing Launch Pad Entrepreneurial Coaching SPRING TERM Leadership Marketing Management Marketing Communication Project Management Experiental Marketing Artist Management International Entertainment and Media Law (requires basic law studies) Sport Marketing and Media Research Project in Specific Sport Event SUMMER TERM Becoming a Peak Performance Professional Creative Leadership Innovative Marketing Strategies Leading Effective Innovation Teams Experience Design in Tourism Future Trends and Innovation in Tourism Sport and Event Marketing Research Project in Specific Sport Event Bachelor of Sport and Leisure Management (Haaga-Helia) Interpersonal Communication (20 ETC) Teaching skills in sport (42 ETC) Humanbeing in sports (15 ETC) Health and wellbeing (14 ETC) Service and business skills (6 ETC) Leadership skills in sports (12 ETC) Athlete's development in sports (26 ETC) Management skills in sports (12 ETC) Master Program Curriculum 1. Personal Skills and Competences (5 ECTS) a) Study Plan b) Communication Skills c) Information Management and Technology d) Creation of Learning Communities 2. Sport Business Intelligence (5 ECTS) a) Research (marketing research, planning, data collection, analysis, discussions, interpretation and ethics) b) New Research Data related to the Field and Project Work, Critical Data Evaluation and Interpretation c) Basics of Project Management d) Data Collection and Field Studies e) Library Services f) Value-Based Recruitment 3. Finance and Management (5 ECTS) a) Strategic Management b) Modern Human Resource Management c) Service Design and New Service Development d) Sport Governance and Legacy e) Research Project Management f) Production and Management of Welfare Services g) Economics and Finance of Sport 4. Marketing (30 ECTS) a) Marketing Planning b) Sport Marketing c) Marketing Through Sport and Modern Sponsoring d) Event Marketing e) Athlete, Branding and Brand Management f) Sport as a Media Product and Sport Event Communication g) International Sport Marketing and the Future of Sport Marketing 5. Communication and Media Management (5 ECTS) a) Planning and Tools b) Personal and Organisational Communication c) Internal and External Communication 6. Optional Studies (10 ECTS) 7. Thesis (Field Work 30 ECTS) Staff Kari Puronaho Ph.D., Principal Lecturer tel. +358 40 5867 493 firstname.lastname[at]haaga-helia.fi Risto Rasku M. Sc., Senior Lecturer tel. +358 40 7004 920 firstname.lastname[at]jamk.fi Aila Ahonen M. Sc., Senior Lecturer tel. +358 50 592 1143 firstname.lastname[at]jamk.fi Vili Nurmi M. Sc., Senior Lecturer tel. +358 50 9106 477 firstname.lastname[at]haaga-helia.fi Osmo Laitila BBA, Research Assistant tel. +358 40 826 8441 firstname.lastname[at]haaga-helia.fi Niklas Kuosmanen BBA, Research Assistant tel. +358 40 707 1538 firstname.lastname[at]haaga-helia.fi Outi Kangas-Korhonen Lecturer tel. +358 50 516 5457 firstname.lastname[at]haaga-helia.fi Heikki Pusa Project Manager tel. +358 40 7217 934 firstname.lastname[at]jamk.fi Jenni Kannisto BSpLS, Research Assistant Women's Sport Finance in Finland tel. +358 40 940 1529 firstname.lastname[at]haaga-helia.fi |