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11th March 2016, 02:13 PM
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Join Date: May 2012
Re: Syllabus Of MBA BAMU University

Hi Shivani I will help you here to get the Syllabus Of 3rd Semester MBA program issued by Dr. Babasaheb Ambedkar Marathwada University.

Here is the MBA syllabus
Unit – I
Introduction: An Introduction, Definition, Concept and Characteristics, Military origins of strategy –Evolution ‐ Concept and Characteristics of strategic management – Mintzerbg’s 5Ps of strategy –Corporate, Business and Functional Levels of strategy ‐ Strategic Management Process.

Unit- II
Strategic Intent & Strategy Formulation: Vision, mission and purpose – Business definition, objectives and goals – Stakeholders in business and their roles in strategic management ‐ Corporate Social Responsibility, Ethical and Social Considerations in Strategy Development.

Unit-III Strategic & Portfolio analysis:
Analyzing Company’s Resources and Competitive Position ‐ Organizational Capability Profile –Strategic Advantage Profile –Environmental Threat and Opportunity Profile (ETOP) Core Competence, Porter’s Five Forces Model of competition. Synergy and Dysergy, BCG Matrix – GE 9 Cell Model ‐ Concept of Stretch, Leverage and fit. Distinctive competitiveness. The McKinsey 7S Framework.

Unit-IV Types of Strategies:
Generic Competitive Strategies: Low cost, Differentiation, Focus. Grand Strategies: Stability, Growth (Diversification Strategies, Vertical Integration Strategies, Mergers, Acquisition & Takeover Strategies, Strategic Alliances & Collaborative Partnerships), Retrenchment, Outsourcing Strategies, Tailoring strategy to fit specific industry – Life Cycle Analysis ‐Emerging, Growing, Mature & Declining Industries.

Syllabus Of 3rd Semester MBA BAMU University



Address:-
Dr. Babasaheb Ambedkar Marathwada University
University Campus,Near Soneri Mahal,, Jaisingpura, Begumpura, Aurangabad, Maharashtra 431004

Phone:-
0240 240 3399

For full information buddy please go through the file;
Attached Files
File Type: pdf Syllabus Of 3rd Semester MBA BAMU University.pdf (706.3 KB, 209 views)


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