2023 2024 Student Forum > Management Forum > Main Forum

 
  #2  
20th May 2018, 10:28 AM
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Re: MS Marketing University Of Rochester

I want to do MS in Marketing Analytics program in University of Rochester so will you please provide me the details of the program?
  #3  
20th May 2018, 10:29 AM
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Join Date: Aug 2012
Re: MS Marketing University Of Rochester

The Simon Business School Full-Time MS in Marketing Analytics is a STEM designated program. Applicants should have taken some mathematics and/or statistics as undergraduates, and be ready for advanced statistical training in the program.

Full-Time MS in Marketing Analytics

Full-Time MS in Marketing Analytics students have two available tracks for the completion of their studies:

10-month program of study (non-internship track)

17-month program of study (internship track)

Internships are not guaranteed - students choosing the option to extend their program will be eligible to seek an internship, but are not guaranteed placement in an internship

Application Deadlines

Round Application Window Deadline Decision
1 July 15 - October 15 Oct-15 Dec-15
2 October 16 - January 5 Jan-05 Mar-20
3 January 6 - March 15 Mar-15 Apr-30
4 March 16 - May 15 May-15 Jul-01

Program Requirements

Students who study on a full-time basis complete the program in 10 months.

Note: This chart reflects the 2017-18 academic schedule. This is subject to change.

TERM 1

GBA463
Economics and Marketing Strategy for MS Students

GBA464
Programming for Analytics

TERM 2

GBA462R
Core Statistics for MS Students Using R

CIS417
Introduction to Business Analytics

MKT414
Pricing Policies

TERM 3

MKT465A
Marketing Analytics Project I

MKT436R
Marketing Analytics Using R

MKT412R
Marketing Research Using R

TERM 4

MKT465B
Marketing Analytics Project II

MKT451
Advanced Marketing Analytics

Choose 1 Elective:

MKT437
Digital Marketing Strategy

MKT439
Advanced Pricing

CIS442E
Data Management for Analytics

Choose 2 Electives:

MKT431
Consumer Behavior

MKT440
Pricing Analytics

CIS418**
Advanced Business Modeling

CIS434
Social Media Analytics

COMMUNICATING BUSINESS DECISIONS SEQUENCE

MGC401
Professional Communication

MGC462
Communicating Analytics

MGC463
Teamwork

Contact-

University of Rochester
Simon Business School
245 Gleason Hall
Rochester, NY 14627
United States


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