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5th October 2017, 04:46 PM
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Join Date: Aug 2012
Re: MP Birla Institute Of Management Associate Bharatiya Vidya Bhavan

M.P. Birla Institute of Management offers two-year full-time MBA course in management approved by AICTE and affiliated to Bangalore University

MBA program-

Duration 2 years

Eligibility-

Graduation degree in any discipline from recognised University.

Course structure-

FIRST SEMESTER
PAPER SUBJECT
1.1 Economics for Managers
1.2 Organizational Behavior
1.3 Accounting for Managers
1.4 Statistics for Management
1.5 Marketing for Customer Value
1.6 Business and Industry
1.7 Communication Skills

1.1 ECONOMICS FOR MANAGERS

1. GENERAL INFORMATION
Credits 4
Hours per week 4
2. PERSPECTIVE OF THE COURSE

This course is designed to impart knowledge of the concepts and principles of Economics,
which govern the functioning of a firm/organization under different market conditions. It
further aims at enhancing the understanding capabilities of students about macro
economic principles and decision making by business and government.
3. COURSE OBJECTIVES AND OUTCOMES
OBJECTIVES
- To make the students aware of the various economic theories and principles
- To equip them with the required tools and techniques for improving their decision making skills.
OUTCOMES
- The student must have micro and macro-economic perspective to understand the
under pinning of management.
4. COURSE CONTENT AND STRUCTURE
1
MODULE ONE: INTRODUCTION TO MANAGERIAL ECONOMICS 8 HOURS
Introduction to Economics, Kinds of Economic Decisions, Significance and applicability
of Managerial Economics in decision making, Role and responsibilities of Managerial
Economics, Economic principles relevant to managerial decision making, Opportunity
cost, Production possibility curve, Concept of increments and Margin, Discounting
principle, Theory of firm.
2
MODULE TWO: DEMAND ANALYSIS AND CONSUMER BEHAVIOR 10 HOURS
Demand theory and analysis, Elasticity of Demand and its role in Managerial decision
making, Demand forecasting, Techniques of Demand forecasting,
Consumers Equilibrium, Cardinal utility approach, Indifference curve approach, Theory
of revealed preference, Consumer surplus
3
MODULE THREE: THEORY OF PRODUCTION AND ANALYSIS OF COST 10 HOURS
Laws of variable proportions and Return to scale, Economies of scale, Isoquants and
Isocost, Optimum combination of inputs, Elasticity of substitutions; Cost concepts:
Kind of costs, Short run and long run cost functions, Interrelationship of cost, Cost
reduction and cost control.
4
MODULE FOUR: DETERMINATION OF PRICE AND OUTPUT 10 HOURS
Concept of Market equilibrium and Revenue curves, Characteristics of different market
structures, Price determination and firms equilibrium under perfect competition,
monopolistic competition, oligopoly and monopoly, Price discrimination, International
price discrimination and dumping, Pricing methods
5
MODULE FIVE: FACTOR MARKET AND FACTOR PRICING 8 HOURS
Theories of factor pricing: wages and rent, Theories of interest and investment
decisions, Profit and profit functions.

For complete syllabus here is the attachment

Contact-

M P Birla Institute Of Management
Bharatiya Vidya Bhavan,
#43, Race Course Road,
Bangalore- 560001

Phone
+91-80-22382798,
+91-80-22389634,
+91-80-22354275

Fax
+91-80-22389635

Email
admission@mpbim.com
Attached Files
File Type: pdf M.P. Birla Institute of Management MBA syllabus.pdf (859.9 KB, 30 views)


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