MBA MK University Distance Education

[pooja]

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I have completed BBA Degree recently. Now I am looking to do MBA in Marketing Management Program from Madurai Kamaraj University (MKU) in Distance Education Mode. So do you know from where I can find latest course structure of MBA in Marketing Management Distance Education Program of Madurai Kamaraj University (MKU)?

[pooja]

The Madurai Kamaraj University (MKU) was established in 1966.

The University is approved by University Grants Commission (UGC)

It is one of finest Universities in Tamil Nadu.

The University has many Academic Departments that offer UG and PG Programs in Regular and Distance Education Mode.

The University also offers MBA Distance Education Programs in following specializations:

Specializations:
M.B.A. (Master of Business Administration)
M.B.A. (International Business Management)
M.B.A. (Marketing Management)
M.B.A. (Retail Management)
M.B.A. (Airline and Airport Management)
M.B.A. (Tourism and Hotel Management)
M.B.A. (Financial Management)
M.B.A. (Operations and Project Management)
M.B.A. (System Management)
M.B.A. (Hospital Management)
M.B.A. (Logistic and Supply chain Management)
M.B.A. (Human Resource Management)

As you want to do MBA in Marketing Management Program in distance education mode from this University, so here are following details of this MBA Program:

Eligibility: Bachelor Degree in any discipline from recognized University.

Admission will be based on Entrance Examination conducted by University.

Language: English

Duration: 2 Years

Age Limit: No

Course Structure:

SEM I:
Management Theory and Practice
Organisational Behavior
Accountancy for Managers
Managerial Economics
Statistics for Managers

SEM II:
Marketing Management
Financial Management
Human Resource Management
Operations Management
Research Methods for Business

SEM III:
Operations Research
Strategic Management
Consumer Behaviour
Brand Management
Advertising and Sales promotion

SEM IV:
Entrepreneurship
Retail Management
Services Marketing
Customer Relationship Management
Rural Marketing
Final Project Report




Contacts
M K University, Palkalai Nagar
Madurai, Tamilnadu, India
+ ( 91 ) 452 - 2458471 ( 30 lines )
directordde@gmail.com