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6th November 2015, 02:44 PM
Super Moderator
 
Join Date: Apr 2013
Re: MBA Field Marketing Ltd

MBA Field Marketing Agency is a UK based field marketing agency with a straight forward, practical, and cost effective approach to all aspects of field marketing. Its principal areas of activity include merchandising, auditing, mystery shopping, sampling and demonstrating.

SERVICES OFFERED

Auditing

UK In Store Auditing Services


The process of measuring and reporting back to clients on a range of in-store points:-
• Planogram compliance
• Out of stock situations
• Promotional compliance
• Competitor products
• Fixture size
• Pricing
Benefits of auditing include:-
• Measurement of compliance
• Ablility to react

Merchandising
UK Retail Merchandising Services


There are 2 types of merchandising :-
a. Strategic / Contract
b. Tactical

Benefits of Merchandising include :-
• Increased sales
• Reduced out of stocks
• Promotional compliance
• Confirmed POS placement
• Raised in-store profile
• Maximised sales space within store

Mystery Shopping

UK Mystery Shopper Services
There are 2 types of mystery shopping:-
a. 100% covert
b. Covert and reveal

Benefits of mystery shopping:-
• Measurement of staff standards
• Staff commitment to promotional activity
• Staff rewards
• Increased standards

Sampling & Demonstrations

UK Promotional Sampling Services and Product Demonstrations

A face to face approach that encourages consumers to try before one buys..

Benefits of sampling:-
• Increased sales
• Opportunity to speak direct to consumer and measure reaction to a product
• Increase brand profile

Sampling & Demonstrations
UK Promotional Sampling Services and Product Demonstrations


A face to face approach that encourages consumers to try before one buys.
.
Benefits of sampling:-
• Increased sales
• Opportunity to speak direct to consumer and measure reaction to a product
• Increase brand profile

Warehousing

UK Fulfilment and Warehousing Services

Services Supplied:-
• Briefing kit assembly and distribution
• Collation and distribution of POS material
• Order Fulfilment
• Storage

Contact Detail:
M B A Field Marketing Ltd
Waterside Business Park Waterside, Chesham HP5 1PE, United Kingdom

Map:
[MAP]M B A Field Marketing Ltd[/MAP]


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