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  #1  
1st April 2016, 10:01 AM
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MBA Bordeaux Inseec

hii sir,I wants to do MBA in Wine Marketing and Management from INSEEC will you please provide me the details of the courses MBA in Wine Marketing and Management offered by the INSEEC ?
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  #2  
1st April 2016, 10:02 AM
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Join Date: May 2012
Re: MBA Bordeaux Inseec

About the MBA Program

This MBA aims to equip our students with business and technical skills in order to work as highly qualified executives in the wine sector. Firmly based in professional world, it will enable the students to master the necessary management methods and tools.


Course Curriculllim :

Core Courses
The International Wine Economy
International Marketing
Management and Company Strategy
Marketing Studies and Research
Merchandising
Financial Management
Logistics and Purchasing
International Negotiation
Professional workshops: wine growing, oenlogy, wine tasting, wine tours

Specialized Courses
Launching & Managing New Products
International Strategy of the Brands in the Wine Sector
An In-Depth Approach to Consumer Behavior
Distribution Policy
Media Press Relations and Communication
Packaging Design
Development of Foreign Markets
A Comparative Approach to Legislation Affecting the Wine Industry

Career Scope :
become a Product Manager
become a Sector Manager
become a Wine Sales Representative
become a Marketing Director
become a Wine Tourism Manager
become a Wine Merchant or Wine Purchaser
become an Export Manager

Duration : 2 years

Eligibility : one may completed a three year degree program and having the work Experience

for more details you may contact to the INSEEC the contact details are as follow :

Contact details :
INSEEC
Address: Hangar 18, Quai de Bacalan, 33300 Bordeaux, France
Phone:+33 5 56 00 73 87


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