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  #1  
20th November 2015, 03:52 PM
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Kls mba

Will you please provide here syllabus for MBA first semester course of KLS institute of management and research ?
  #2  
20th November 2015, 03:59 PM
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Join Date: May 2012
Re: Kls mba

As you want I am here giving you syllabus for MBA first semester course of KLS institute of management and research .

Syllabus KLS MBA:
First semester:

Managerial Economics

Module: 1 (10 Hours)
Introduction to Economics - Introduction to Managerial Economics- concept, Nature,
Scope, & significance. Role of Managerial Economist in Decision making -Decision
Making Process in Managerial Economics, Difference between Micro and Macro
Economics, Fundamental Concepts- Opportunity Costs, Incremental Concepts,
Discounting Principle, Equimarginal Principle.

Module: 2 (10 Hours)
Demand and Supply Analysis –Determinants of demand, Law of Demand, Types of
demand, Determinants of Demand, Elasticity of Demand - Price, Income, Cross,
Advertising and promotional elasticity Promotional Elasticity, Demand Forecasting -
Methods and Significance. Exercises on demand forecasting, Law of Supply,
Determinants of Supply, Elasticity of Supply.

Module: 3 (12 Hours)

Production Function - Cobb Douglas Production Function, Law of Variable
Proportion, Law of Returns to Scale, Isoquants, production function and Managerial
decisions, Returns to scale.
Cost Concepts – Fixed, Variable, Average, Marginal Costs, Short Run and Long Run
Cost output relationship.

Module: 4 (12 Hours)

Introduction to Market Structures - Perfect Competition, Monopoly, Monopolistic
Competition, Oligopoly.
Pricing - Pricing policies in practice and pricing methods - Skimming and Penetration
Price, Cost plus Pricing, Transfer Pricing, Target Rate of Return Pricing. Price
Leadership, Resale Price Maintenance, Price Discrimination.





Here is the attachment.


Contact detail :


Attached Files
File Type: pdf MBA 1st semester syllabus KLS.pdf (654.8 KB, 224 views)


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