#1
20th November 2015, 03:52 PM
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Kls mba
Will you please provide here syllabus for MBA first semester course of KLS institute of management and research ?
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#2
20th November 2015, 03:59 PM
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Re: Kls mba
As you want I am here giving you syllabus for MBA first semester course of KLS institute of management and research . Syllabus KLS MBA: First semester: Managerial Economics Module: 1 (10 Hours) Introduction to Economics - Introduction to Managerial Economics- concept, Nature, Scope, & significance. Role of Managerial Economist in Decision making -Decision Making Process in Managerial Economics, Difference between Micro and Macro Economics, Fundamental Concepts- Opportunity Costs, Incremental Concepts, Discounting Principle, Equimarginal Principle. Module: 2 (10 Hours) Demand and Supply Analysis –Determinants of demand, Law of Demand, Types of demand, Determinants of Demand, Elasticity of Demand - Price, Income, Cross, Advertising and promotional elasticity Promotional Elasticity, Demand Forecasting - Methods and Significance. Exercises on demand forecasting, Law of Supply, Determinants of Supply, Elasticity of Supply. Module: 3 (12 Hours) Production Function - Cobb Douglas Production Function, Law of Variable Proportion, Law of Returns to Scale, Isoquants, production function and Managerial decisions, Returns to scale. Cost Concepts – Fixed, Variable, Average, Marginal Costs, Short Run and Long Run Cost output relationship. Module: 4 (12 Hours) Introduction to Market Structures - Perfect Competition, Monopoly, Monopolistic Competition, Oligopoly. Pricing - Pricing policies in practice and pricing methods - Skimming and Penetration Price, Cost plus Pricing, Transfer Pricing, Target Rate of Return Pricing. Price Leadership, Resale Price Maintenance, Price Discrimination. Here is the attachment. Contact detail : |