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14th April 2016, 02:38 PM
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Join Date: May 2012
Re: GNDU MBA Syllabus

Guru Nanak Dev University was established at Amritsar, India on November 24, 1969 to commemorate Guru Nanak Dev's birth quincentenary celebrations

As per your demand here I am providing you syllabus of the MBA of this University:

Semester I:
Core Courses
MGL – 401 C Managerial Economics
MGL – 402 C Quantitative Methods for Management
MGL – 403 C Accounting for Management
MGL - 404 C Business Environment
MGL - 405 C Management Principles and Practices

Semester II:
Core Courses
MGL - 451 C Business Research Methodology
MGL - 452 C Financial Management
MGL - 453 C Marketing Management
MGL - 454 C Human Resource Management
MGL – 455 C Production and Operations Management
MGL - 456 C Organisational Behaviour
MGL - 457 C Seminar

Semester III:
Core Courses
MGL – 501 C Corporate Law and Administration
MGL – 502 C Entrepreneurship Development and Project Management
MGL – 503 C Seminar
Interdisciplinary Courses (3 Credits)
I To be offered from the outside Department.
Elective Courses (16 Credits)
E Elective Courses

Group A: Finance
MGL – 531 E Management Control Systems
MGL – 532 E Capital Markets and Investment Management

Group B: Marketing
MGL – 533 E Consumer Behaviour
MGL – 534 E Marketing Research

Group C: Human Resource Management
MGL – 535 E Labour Legislations
MGL – 536 E Organisational Change & Development

Group D: International Business
MGL – 537 E International Economic Organisations
MGL – 538 E Management of International Business Operations

Group E: Production and Operations
MGL – 539 E Management Control Systems
MGL – 540 E Production Planning & Control

Group F : Information Technology
MGL – 541 E Management Information Systems
MGL – 542 E Decision Support Systems

Semester IV:
Core Courses
MGL – 551 C Strategic Management
MGL – 552 C International Business

Interdisciplinary Courses (3 Credits)
I To be offered from the outside Department.

Elective Courses (12 Credits)
E Elective Courses

Group A: Finance
MGL – 581 E International Financial Management
MGL – 582 E Financial Markets and Financial Services
MGL – 583 E Corporate Tax Law and Planning

Group B: Marketing
MGL – 584 E Advertising and Sales Management
MGL – 585 E Brand and Retail Management
MGL – 586 E Services Marketing

Group C: Human Resource Management
MGL – 587 E Industrial Relations
MGL – 588 E Managerial Competencies and Career Development
MGL – 589 E International Human Resource Management

Group D: International Business
MGL – 590 E International Financial Markets and Foreign Exchange
MGL – 591 E International Financial Management
MGL – 592 E International Marketing

Group E: Production and Operations
MGL – 593 E Inventory Management
MGL – 594 E Logistics Management
MGL – 595 E Total Quality Management and Quality Control

Group F: Information Technology
MGL – 596 E Data Management Techniques
MGL – 597 E e-Commerce and Internet
MGL – 598 E Web Designing & HTML

GNDU MBA Syllabus
MBA (SEMESTER-I)
MGL-401: Managerial Economics
Managerial Economics: Meaning, Nature, Scope and Concepts
Marginal Analysis: Law of Diminishing Marginal Utility, Law of Equimarginal Utility
Law of Demand: Meaning, Determinants, Exceptions, Kinds of Demand, Change in
Demand and Importance.
Elasticity of Demand: Meaning, Types and Degrees of Elasticity of Demand, Methods
of Measuring Price Elasticity of Demand, Factors Determining Elasticity of Demand,
Importance.
Indifference Curve Analysis: Meaning, Assumptions, Properties, Consumer
Equilibrium, Importance.
First Minor Test : One Hour
Production Function: Meaning, Types: Short Run and Long Run Production Function,
Economies and Diseconomies of Scale.
Theory of Costs: Types of Costs, Traditional Theory: Long Run & Short Run,
Modern Theory: Long Run & Short Run.
Managerial Theories: Profit maximization and Sales Maximization.
Market Structure: Meaning, Assumptions and Equilibrium of Perfect Competition,
Monopoly, Monopolistic Competition.
Oligopoly: Sweezy Model.
Second Minor Test: One Hour1
National Income: Conceptual Framework, Measures of National Income, Methods of
Measurement, Limitations of National Income.
Consumption Function: Meaning, and Nature, Determinants and Measures to Raise
Propensity to Consume. Keynes Psychological Law of Consumption - Meaning,
Properties and Implications.
Inflation: Meaning, Types, Theories, Causes, Effects and Control. Unemployment Trade
off.
Final Examination : Three Hours
Suggested Readings:
1. Koutsoyiannis, A, Modern Micro Economics, Palgrave Macmillan Publishers,
New Delhi.
2. Thomas Christopher R., and Maurice S. Charles, Managerial Economics – Concepts and
Applications, 8th Edition, Tata McGraw Hills, 2006.
3. Mehta, P. L, Managerial Economics – Analysis, Problems and Cases,
Sultan Chand & Sons, Delhi.
4. Peterson and Lewis, Managerial Economics, 4th Edition, Prentice Hall of India Pvt. Ltd.,
New Delhi.
5. Shapiro, Macro Economics, Galgotia Publications.
6. H. L Ahuja Advanced Economic Analysis, S. Chand & Co. Ltd, New Delhi.
7. G.S Gupta, Managerial Economics, Tata McGraw Hill.
8. Goel Dean, Managerial Economics, Prentice Hall of India, Pvt. Ltd., New Delhi.
MBA (SEMESTER-I)
MGL-402: QUANTITATIVE METHODS FOR MANAGEMENT
Correlation and Regression Analysis: Simple, partial and multiple correlation
coefficients; simple and multiple regression (three variables only).
Elementary probability theory: Additive and Multiplicative laws of probability and their
business applications.
Probability Distributions: Binomial, Poisson and Normal distributions; with their
properties and applications.
Practicals through SPSS/MS Excel.
First Minor Test : One Hour
Hypotheses: Null and Alternative Hypotheses, Type I and Type II errors; Hypothesis
testing — Parametric tests: Z- Test, T- Test, F- Test (ANOVA one way and two-way);
Non-Parametric tests: Chi Square test.
Practicals through SPSS/MS Excel
Second Minor Test: One Hour
Linear programming; definition, characteristics, formulation of LPP; solution by
graphic and Simplex method; Business Applications of LP.
Transportation problems.
Practicals through SPSS/MS Excel
Final Examination : Three Hours
Suggested Readings:
1. Levin, Richard and David S Rubin: Statistics for Management, Prentice Hall, Delhi.
2. Levin and Brevson, Business Statistics, Pearson Education, New Delhi.
3. Anderson, Sweeney and Williams: Statistics for Business and Economics, Thompson,
New Delhi.
4. Sharma, J.K., Business Statistics.
5. Hooda, R.P: Statistics for Business and Economics. Macmillan, New Delhi.
6. Lee S.M., L.J. Moore and B.W. Taylor, Management Science,
Boston: Allyn Bacon, 1994.
7. Vohra, N. D., Quantitative Techniques in Management.
MBA (SEMESTER-I)
MGL-403 ACCOUNTING FOR MANAGEMENT
Introduction to Accounting: Accounting as an information system, Users of
accounting information; Basic accounting concepts and conventions. Accounting
Cycle. Role of Accountant in Profession and Industry.
Understanding Corporate Financial Statements: Types, Nature, Attributes, Uses and
Limitations. Corporate Reporting and Disclosure Requirements.
First Minor Test: One Hour
Tools of Financial Statement Analysis: Ratio Analysis, Common Size Financial
Statements, Comparative Statements and Trend Analysis.
Cost Accounting: Definition and Objectives. Cost Management Concepts and Cost
Behavior. Preparation of Cost Sheet.
Budgets and Budgetary Control: Understanding Concepts of Master Budget, Fixed
Budget and Flexible Budgets, Zero Base Budget, Participative Budget and
Performance Budget.
Second Minor Test: One Hour
Introduction to Standard Costing and Variance Analysis: Standard Costing as a
Control Technique; Setting of Standards and Their Revision; Variance Analysis –
Meaning and Importance, Kinds of Variances and Their Uses-Material, Labour
Variances; Relevance of Variance Analysis to Budgeting and Standard Costing.
Marginal Costing and Break-Even Analysis: Concept of Marginal Cost; Marginal
Costing and Absorption Costing; Marginal Costing Versus Direct Costing; Cost-
Volume-Profit Analysis; Break-Even Analysis; Assumptions and Practical
Applications of Break-Even- Analysis; Decisions Regarding Sales-Mix, Make or Buy
Decisions and Discontinuation of a Product Line etc.
Final Examination: Three Hours
References:
1. Bhattachrya, S.K. and John Dearden, "Accounting for Management - Text and Cases",
Vikas Publishing House.
2. Lele RK. and Jawahar Lal, “Accounting Theory", Himalaya Publishers.
3. Porwal, L.S. "Accounting Theory", Tata McGraw Hill.
4. Horngren, Charles T., Gary L. Sundem and William O. Stratton, "Introduction to
Management Accounting”, Pearson Education Asia.
5. Sharma, Subhash and M.P. Vithal, "Financial Accounting for Management Text and
Cases", McMillan.
6. Arora, M.N., "Cost Accounting - Principles and Practice", Vikas Publishing House.
7. Pandey, I.M, "Essentials of Management Accounting", Vikas Publishing House.
MGL-404 BUSINESS ENVIRONMENT
Salient features of Economic Systems: Capitalist System/Market Economy; Socialist
System and Mixed Economy, Basic Features of Indian Economy, Government
Business Relationship.
Business Environment: Meaning, Types: Internal Environment; External Environment;
Micro and Macro Environment.
Aspects of Economic Reforms: Liberalisation; Privatisation; Globalisation and its
Implications for India.
First Minor Test : One Hour
Economic Planning in India: Objectives, Strategies and Evaluation of Xth plan and
Strategy and Priorities of XIth plan
Social Responsibility of Business: Concept, Rationale, Dimensions Models of Social
Responsibility and Barriers of SR; The Environment Protection Act, 1986.
Consumer Rights and Consumerism: Role of Consumer Groups with Special Reference
to India; Consumer Protection Act, 1986 with Latest Amendments.
Second Minor Test : One Hour
Deficit Financing and its implications for the Indian Economy; Analysis of current year
Annual Budget.
Disinvestment of Public Enterprises: Rationale; Objectives and Implications.
Evaluation of Various Regulatory Policies of Government: Industrial Policy Changes
During the Post Reforms; Fiscal and Monetary Policy Changes in India, Salient
Features of FEMA.
Foreign Trade: Concept of Balance-of-Payments; Balance-of-Trade; Currency
Convertibility; Foreign Trade Policy 2004-09 and 2009-14; Exim Policy during the
Post Reforms in India.
Final Examination: Three Hours
MBA (SEMESTER-I)
Suggested Readings:
1. Francis Cherunilam, Business Environment: Himalya Publishing House, New Delhi.
2. K Asvathappa, Legal Environment of Business, Himalya Publishing House, New Delhi.
3. M. Adhikary, Economic Environment for Business, Sultan Chand & Sons, New Delhi.
4. K. Aswathappa, Essentials of Business Environment Himalya Publishing House.
5. Ruddar Dutt and KPM Sundaram, Indian Economy (Fifty-third ed.), S. Chand
and Company Ltd., New Delhi, 2006.
6. P.K. Ghosh and G.K. Kapoor, Business Policy and Environment, Sultan Chand and Sons,
Delhi.
7. Govt. of India, Five Years Plan Documents.
8. Govt. of India, Various Issues of Annual Economic Survey of India.
9. Paul Justin, Business Environment – Text and Cases, Tata McGraw Hills Publishing Com.
Ltd., New Delhi, 2006.
Note: It is Mandatory for the students to consult Economic Times, Financial
Express, Annual Budget and Economic Survey to understand this paper.
MBA (SEMESTER-I)
MGL-405: MANAGEMENT PRINCIPLES AND PRACTICES
Management: Functions, Roles and Skills, Manager’s job and Universality of
Management, Historical background of Management: Classical Approach; Scientific
Management, General Administrative Theory. Quantitative Approach; Total Quality
Management, Quantitative Approach, Behavioural Approach; Early Advocates of
Organisational Behaviour, The Behavioural Approach, The Contemporary Approach
and the Hawthorne Studies.
Decision Making: Process, Types of Decisions and Decision Making Conditions,
Decision Making Styles, Decision Making and Planning.
Management by Objectives: Concept, Objectives Setting Process, Benefits and
Weaknesses of MBO.
First Minor Test : One Hour
Planning and Performance: Goals and Plans, types of Goals, Types of Plans, Setting
Goals and Developing Plans, Criticism of Planning, Effective Planning in Dynamic
Environments, Planning Premises.
Designing Organisational Structure: Work Specializations, Departmentalization.
Chain of Command, Span of Control, Centralization and Decentralization. Relationship
between Authority, Responsibility and Accountability, Power, Delegation of Authority.
Formalization, Mechanistic and Organic Structure; Two models of Organisational
design, Contingency Factors. Common Organisational Designs; Traditional
Organisational, Contemporary Organisational Designs, Today’s Organisational Designs
Challenges.

Contact Detail:
Guru Nanak Dev University
Grand Trunk Rd, Off NH 1, Amritsar, Punjab 143005
Phone: 0183 225 8855

For detailed syllabus here I am attaching a file:
Attached Files
File Type: pdf GNDU MBA Syllabus.pdf (215.3 KB, 190 views)


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