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21st December 2016, 09:33 AM
Super Moderator
 
Join Date: Mar 2013
Re: GITAM BBA Hyderabad

Bachelor of Business Administration (Business Analytics) Program Educational Objectives offered by GITAM University is as mentioned below

To develop individuals with conceptual knowledge in the multiple disciplines of analytics comprising of mathematics, statistics, information technology and management
To develop individuals who can pursue career in the area of analytics and continue their professional development by obtaining masters degree specializing in different domains related to analytics.
To develop individuals who can apply analytics tools and techniques to solve business analytics problems.
To imbibe value based education to the students that will help them to function effectively in their business analytics career.

Program Outcomes of BBA Course includes the following

Ability to apply analytics techniques to analyze and interpret the data.
Ability to use tools such as Microsoft Excel, SPSS, R, Weka and Tableau to solve business analytics problem
Ability to understand the business problem with their knowledge in different functional areas of management
Ability to work with structured, semi – structured and unstructured data.
Ability to perform descriptive, predictive and prescriptive analytics.
Have necessary skills and understanding to take up advanced topics in the area of analytics and thus enhance their career.


CURRICULUM (SYLLABUS)

SEMESTER – I
English
Information Technology for Business Analytics
Business Economics
Financial Accounting
Business Mathematics
Indian Business Environment
Semester End Viva-Voce

SEMESTER – II
Telugu/Sanskrit/Hindi/Special English
Principles and Practices of Management
Business Research Methodology
Excel VBA
Business Statistics – I
Data Structures with C++
Semester End Viva Voce
Foreign Students are offered Special English course

SEMESTER - III
Indian Heritage and Culture
Database Management Systems
Business Statistics – II
Human Resource Management
Decision Support Systems with MS Excel
Marketing Management
Minor Project
Semester End Viva-Voce

SEMESTER - IV
Environmental Science
Data warehousing and OLAP
Operations Research
Predictive Analytics and Decision Making
Introduction to R
Financial Management
Semester End Viva Voce

SEMESTER - V
Core Java
Production and Operations Management
Data Visualization
Data Mining
Statistical Quality Control and Six Sigma
Disaster Management / Introduction to Sociology
Minor Project
Semester End Viva – Voce

SEMESTER - VI
Big Data Analytics
E-Commerce
Project Management
Elective 1
Elective 2
Elective 3

Electives
Web and Social Media Analytics
Supply Chain and Logistics Analytics
Financial and Risk Analytics
HR Analytics
Healthcare Analytics
Econometrics
Marketing Metrics
Elements of Actuarial Science
Professional Competency
Outbound Training Programme (OBT)
Book Review
Introduction to Gandhian Thoughts
Public Speaking
Yoga & Meditation
Business English Certificate (BEC)

GITAM UNIVERSITY
Gandhi Nagar, Rushikonda,
Visakhapatnam-530 045
Andhra Pradesh, India
Fax
(+91-891) 2790037
Phone No.
(+91-891) 2790404, 2840302
Email.
principal_gim@gitam.edu


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