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  #2  
25th November 2014, 03:43 PM
Super Moderator
 
Join Date: Apr 2013
Re: Brand Management Courses in India

Branding has most demanding factor in marketing strategy. The program includes study about Industrial Goods Companies, Media, Software, Banks, Insurance, Telecommunication, Retail and other service industries need to build and manage brands.

Notification IIM indore





Following type of courses offered in india for brand management

Post Graduate Certificate Program in Brand and Advertising Management
Professional Diploma Courses in Luxury Brands
MBA in Brand Management
Advance Diploma in Brand Management

Fee Structure: approx 35,000(depend on institute)

Following institutes are for brand management Course in india

Indian Institute of Management Indore
Prabandh Shikhar, Rau-Pithampur Road
Indore 453556, Madhya Pradesh, INDIA

NIIT Imperia
Delhi
FAD International Office
Plot 3 & 4, Ahead of Westin Hotel,
Mundhwa Road, Koregaon Park Ext.
Pune-411001
Maharashtra, India.

Pearl Acedmy
SM Center,
Andheri Kurla Road,
Opposite Marol Metro Station,
Andheri (East)
Mumbai – 400059
Tel. No. : +91 75064 12262

Indian Institute of Management
Vastrapur
Ahmedabad 380 015
INDIA
Ph: 91-79-6632 4071-7 / 6544 9057
Fax: (Executive Education) 91-79-2630 0352 / (General) 2630 6896
E-mail: exed@iimahd.ernet.in

IACT
C-37 Sector 57
Noida: 201301
Tel: 0120-6667824,
9654449005
  #3  
19th February 2016, 06:13 PM
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Re: Brand Management Courses in India

I would like to know the colleges which offer Brand Management Courses in India as I would like to pursue it?
  #4  
19th February 2016, 06:13 PM
Super Moderator
 
Join Date: May 2012
Re: Brand Management Courses in India

Brand Management is the learning of various brands and understanding the marketing strategies involved in it. Therefore a brand manager is accountable for identifying a brand, which Best Colleges in Brand Management matches the tastes of consumers.

The various colleges in India which offer Brand Management Courses in India are as follows:

Indian Institute of Planning and Management, Delhi

MP Birla Institute of Management, Bangalore

Indian Institute of Management, Kolkata, Ahmedabad, Bangalore, Lucknow and Indore.

Indian Institute of Science and Management, Ranchi (

Indian Institute of Social Welfare and Business Management, Kolkata.

Bharatiya Vidya Bhavan, Kolkata

Eligibility Criteria for the Brand Management Course:
To take admission in management course, desirous applicant must complete their graduation in any discipline and also appear for the entrance examinations like CAT (Common Admission Tests) or MAT (Management Admission Tests).

Topics covered under Brand Management
Analysis of the Market Trends
Principles of Brand Management
Market Research
Brand Research
Consumer Demand
Market Research
Brand Launch and USP
Advertisement and Marketing
Distribution, Packaging and Marketing of a Brand
Brand Promotion

Personal Traits Expected of a Brand Manager:
Excellent marketing skills
Good presentation skills
Leadership qualities
Ability to inspire others
Multi tasker
Energetic and passionate
Organized and methodical
Pressure handling skills


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