BMMMC Delhi university

hey, I am looking for the important dates of the BMMMC (Bachelor of Mass Media and Mass Communication) course of the Delhi university. so will you please give me the list of the important dates to take admission into the BMMMC (Bachelor of Mass Media and Mass Communication) course of the Delhi university?

I shifted New Delhi and planning to do B.A.(H) Multi Media and Mass communication(BMMMC) from University of Delhi. Will you tell dates for entrance exam of BMMMC Delhi University also tell list of documents needed at the time of admission?

[pawan]

B.A.(H) Multi Media and Mass communication(BMMMC) is a self-financed UGC approved course run only by I.P College under the University of Delhi.

DU Entrance Test- BA (Hons) Multi Media and Mass Communication (BMMMC)

Test Date - 20-06-2018

You would need the following documents, along with two sets of self-attested copies:

Class X Board Exams Certificate
Class X Mark sheet
Class XII Mark sheet
Class XII Provisional Certificate / Original Certificate
Character Certificate (recent)
Migration Certificate (for outstation candidates)
Transfer Certificate (same as above)
SC/ST/OBC Certificate (if applicable)

Contact:

DU
Benito Juarez Rd, South Campus, South Moti Bagh, South Campus
South Moti Bagh, New Delhi, Delhi 110021
Phone: 011 2700 6900

Is there anybody who will provide syllabus of B.A. (Hons) Multi Media and Mass Communication (BMMMC) Course offering by University of Delhi? Actually my sister has taken admission in BMMMS Course recently at this University. So please give detailed syllabus of BMMMS Course offering by University of Delhi?

[pawan]

As you are looking for syllabus of B.A. (Hons) Multi Media and Mass Communication (BMMMC) Course offering by University of Delhi, so here I am providing syllabus:

University of Delhi B.A. (Hons) Multi Media and Mass Communication (BMMMC) Syllabus:

SEMESTER I:
C MMMC01- COMMUNICATION, MEDIA and SOCIETY

Unit I Introduction to Communication
Definition and Processes
Forms of Communication (verbal, non verbal, paralanguage, iconic, semiotic etc.)
Levels of Communication (interpersonal, intrapersonal, group, public, mass com)
Communication as Subversion (silence, satire, subterfuge)

Unit II Determinants and Shifting Paradigms
Culture and Communication
Semiotics and Communication
Ideology and Communication
Digital Communication ( SMS, E mail, Facebook, Whats App)

Unit III Mass Media and Mass Communication
Normative Theories and the Public Sphere
Affect and Effect ( Agenda Setting, Limited effect, Cultivation, Spiral of Silence)
Encoding and Decoding
Effective Communication (noise, codes, culture, technology)

Unit IV Uses and Gratification: Four Models
Publicity Model
Ritual Model
Convergence Model
Reception Model

Indicative Reading List
Bel, B. et al. (2005) Media and Mediation, Sage, New Delhi.
Bernet, John R, (1989) Mass Communication, an Introduction, Prantice Hall.
Baran and Davis, Mass Communication Theory.
Cyber Mohalla from Sarai Reader: Shaping Technologies, 187 and page 190-191.
Fiske,John 1982, Introduction to Communication Studies, Routledge.
Gupta, Nilanjana ed.(2006)Cultural Studies, World View Publishers.
McQuail, Dennis. 2000, (fourth Edition) Mass Communication Theory, London, Sage.
Miller, Katherine,(2004), Communication theories: perspectives, processes and contexts, McGrow Hill.
Michael Ruffner and Michael Burgoon, Interpersonal Communication.
Narula,Uma (2001), Mass Communication -Theory and Practice, Har-Anand Publications, New Delhi
Saraf, Babli Moitra. "In Search of the Miracle Women: Returning the Gaze". Translation and Interpreting Studies (TIS), Vol.Nos.1&2, Spring Fall 2008
Small, Suzy. 2003 SMS and Portable Text" in Sarai Reader 03: Shaping Technologies.
Williams, Kevin. Understanding Media Theory.

C MMMC 02 - INTRODUCTION TO JOURNALISM
Unit I Journalism and Society
Media and Democracy : the Fourth Estate, Freedom of Expression, Article 19 of the Constitution of India
Media Consumption and News Production; Audience, Readerships, Markets
Forms of Journalism: news, features, opinions, yellow, tabloid, penny press, page 3.
Changing Practices: new/alternative media, speed, circulation,

Unit II Principles of Journalism
Social Responsibility and Ethics
Positioning, Accuracy, Objectivity, Verification, Balance and Fairness
Defining Spot/Action, Statement/Opinion, Identification/Attribution
News vs Opinion, Hoaxes

Unit III The News Process: from the event to the reader
News: meaning, definition, nature
Space, Time, Brevity, Deadlines
Five Ws and H, Inverted pyramid
Sources of news, use of archives, use of internet etc.

Unit IV Language and Narrative of News
Constructing the story: selecting for news, quoting in context, positioning denials, transitions, credit line, byline, and dateline.
Styles for print, electronic and online journalism
Robert Gunning: Principles of clear writing,
Rudolf Flesch’s Formula- skills to write news

Indicative Reading List
Adams, Sally, Gilbert, Harriett, Hicks, Wynford. Writing for Journalists, Routledge, London, 2008.
Bull, Andy. Essential Guide to Careers in Journalism, Sage, London, 2007.
Bruce D. Itule and Douglas A. Anderson, News writing and reporting for today’s media, McGraw Hill Publication.
Flemming, , Carole and Hemmingway, Emma, An Introduction to journalism, Sage, London, 2005.
Franklin, Bob, Hamer, Martin, Hanna, Mark, Kinsey, Marie, Richardson, John E.: Key Concepts in Journalism Studies, Sage, London, 2005.
Harcup, Tony. Journalism Principles and Practice, Sage, London, 2009.
King, Graham. Collins Improve Your Writing Skills, Collins, London, 2009.
Schudson, Michael: 2011, Sociology of News, W.W. Norton, New York,
Schwartz, Jerry: 2002, Associated Press Reporting Handbook, McGraw-Hill, New York,
Smith, Jon: 2007, Essential Reporting, Sage, London,
Truss, Lynne: 2003, Eats, Shoots & Leaves, Profile Books, London, \
Watson, Don: 2003, Gobbledygook, Atlantic Books, London,
Willis, Jim: 2010, The Mind of a Journalist, Sage, London,