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2nd April 2016, 08:45 AM
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Join Date: May 2012
Re: Bharathiar University MBA General Syllabus

Bharathiar University is a state university in Coimbatore, Tamil Nadu, South India. The university was established in February 1982 under the provision of Bharathiar University Act, 1981 and was recognized by the University Grants Commission (UGC).

Bharathiar University MBA Syllabus:-

SEMESTER – I

1.Management Principles and Practice
2.Organisational Behaviour
3.Managerial Economics
4.Financial and Management Accounting
5.Quantitative Methods for Management
6.Executive Communication
7.Computer Application in Management
8.Elective/Diploma-I : Entrepreneur Development

SEMESTER – II

1.Operations Management
2.Marketing Management
3.Financial Management
4.Human Resource Management
5.Quantitative Techniques
6.Research Methods for Management
7.Computer Applications in Management* – Practical
8.a). Management Practical *
8.b). Comprehensive Viva-Voce (Internal) #
9.Elective/Diploma: II: Entrepreneurship & Innovations

SEMESTER – III

1.Business Environment & Ethics
2.Management Information System
3.Elective – I
4.Elective – II
5.Elective – III
6.Elective – IV
7.Summer Placement Project Report & Viva-Voce
8.Elective/Diploma-III : Legal Aspects of Business

Bharathiar University MBA Syllabus SEMESTER – IV :

1.Strategic Management : Indian Global Context
2.International Business
3.Elective V
4.Elective VI
5.Elective VII
6.Elective VIII
7.a. Management Practice (*)
7.b. Comprehensive Viva-Voce (Internal)*

Electives for III Semester

Students can choose any four of the followings

1. Promotion Management
2. Export Management
3. Consumer Behavior
4. Rural Marketing
5. Financial Services.
6. Equity Research & Portfolio Management
7. Human Resource Development
8. Managing of Interpersonal Effectiveness
9. Events Management
10. Advanced Production Management
11. Electronic Commerce
12. System Analysis and Design
13. Integrated Materials Management
14. Quality Management Systems
15. Retail Management

Electives for IV Semester

Students can choose any four of the followings.

1. Supply Chain Management
2. Services Marketing
3. Brand Management
4. Distribution Management
5. International Financial Management
6. Principles of Insurance Management
7. Strategic Cost Management
8. Organizational Development
9. Labour Welfare and Industrial Relations (Legislations)
10. Software Project Management
11. Data Mining
12. Technology Management
13. Total Productive Maintenance
14. Total Quality Management
15. e-Marketing

Contact address

Bharathiyar University
Coimbatore, Tamil Nadu 641046


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