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  #1  
1st December 2015, 06:06 PM
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30 Day MBA PDF

Would you please give here a PDF which having detail about the MBA in Marketing course which I can complete in 30 Days ?
  #2  
2nd December 2015, 10:42 AM
Super Moderator
 
Join Date: Apr 2013
Re: 30 Day MBA PDF

As you want I am here giving you a PDF which you can download from here which having detail about the MBA in Marketing course which I can complete in 30 Days.

30 Days MBA in Marketing course content :

01 Introduction to marketing
Understanding markets
The marketing mix
Marketing in the internet era

02 Buyer behaviour
Understanding customers
Features, benefits and proofs
Market research
Avoiding customer default

03 Marketing strategy
Devising marketing strategy – the overview
Getting the measure of markets
Segmenting markets

04 Products and services
Generic product categories
Product/service lifecycle
Quality

05 Advertising and promotion
The rules of advertising
Websites and effective internet presence
Tracking website traffic
Selling

06 Place and distribution
Channel structures
Channels of distribution
Logistics
Outsourcing

07 Pricing
Economic theory and pricing strategy
Pricing decisions and their relationship with costs,
volume and ultimately profits
Pricing strategies – the marketing options
Review your products and services
08 Maths for marketing
Quantitative research and analysis
Forecasting
Surveys and sample size
Marketing operations
Marketing investment decisions

09 Managing the marketing organization
Marketing strategy vs structure, people and systems
Structures – the options
People
Systems

10 Marketing and the law
Trading regulations
Employment legislation
Intellectual property
Ethics in marketing

11 Marketing plans and budgets
Shaping marketing plans – tools and techniques
Marketing and business plans
Budgets and variances

The core
Accounting and finance
Organizational behaviour
Strategy

30 Day MBA in Marketing







Here is the attachment.
Attached Files
File Type: pdf 30 Day MBA in Marketing.pdf (2.69 MB, 1853 views)


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