Question:
Provide me MBA RM course structure of Amity Business School Noida.
Answer:
Here I am providing you MBA RM course structure of Amity Business School Noida:
Semester 1
Accounting for Management
Fundamentals of Retailing
Economic Analysis
Organization Behaviour
Marketing Management
Information Technology for Managers
Business Communication – I
Quantitative Techniques in Management
Behavioural Science – I
Foreign Business Language-I
Semester 2
Marketing Research
Legal Aspects of Business
Financial Management
Human Resource Management
Knowledge Management
Managerial Competency & Career Development (Non-Credit course)
Shoppers Behaviour
Marketing of Retail Services
Merchandising Management
Business Communication – II
Behavioural Science – II
Foreign Business Language-II
Semester 3:
Behavioural Science – III
Strategic Management
Retail Branding & CRM
Visual Merchandising & Space Planning
Mall Dynamics & Real Estate Management
Managing Excellence (Non Credit Course)
Franchising in Retailing
Retail Supply Chain & Logistics Management
Lean Six Sigma in Retail
Business Communication – III
Foreign Business Language-III
International Marketing & Documentation
Semester 4:
E-Retailing
Advertising & Sales Promotion
Management in Action – Social, Economic & Ethical issues
Creating & Managing New Ventures
Rural Retail
Retail Sales & Category Management
Business Communication – IV
Retailing of Insurance Products & Financial Services
Behavioural Science – IV
Foreign Business Language-IV