Vignan University MBA

Could you please give here course structure for MBA program offered by Department of Management Studies (SMS) of Vignan University ?

[Shaleen]

Department of Management Studies (SMS) of Vignan University started functioning from 2009. University providing quality management education.

MBA program

MBA program is designed to develop aspiring managers. Program aims to develop entrepreneurs who can establish and manage their enterprises.

Eligibility :
Candidate must have Bachelor degree .

He/ she must secure a minimum of 50% marks in qualifying exam.

Course Structure

1st Semester
Subjects
Principles and Practices of Management (PPM)
Managerial Economics
Business Environment & Ethics (BEE)
Accounting for Managers (AFM)
Operations Research (OR)
Organizational Behavior (OB)
Business Laws (BL)
Managerial Communication (MC)

2nd Semester
Subjects
Marketing Management (MM)
Financial Management (FM)
Human Resource Management (HRM)
Business Research Methods & Project (BRMP)
Management Information System (MIS)
Production and Operations Management (POM)
E-Business (EB)
Computer & IT Applications (CIT)

3rd Semester
Subjects
Strategic Management (SM)
Entrepreneurship & Business Plan (EBP)
Specialization-I Elective-1
Specialization-I Elective-2
Specialization-I Elective-3
Specialization-II Elective-1
Specialization-II Elective-2
Specialization-II Elective-3
Summer Internship & Project Assessment
III Semester Electives:-
Marketing :
Consumer Behavior & Market Research
Services Marketing & CRM
Retail Marketing Management
Finance :
Financial Markets & Services
Security Analysis and Portfolio Management
International Financial Management
HR :
Human Resource Planning
Training & Organizational Development
Labor Laws & Industrial Relations
Systems :
Enterprise Resource Planning
Database Management Systems
Business Intelligence & Analysis

4th Semester
Subjects
Project Management (PM)
International Business (IB)
Specialization-I Elective-1
Specialization-I Elective-2
Specialization-I Elective-3
Specialization-II Elective-1
Specialization-II Elective-2
Specialization-II Elective-3
Project Report & Viva Voce
IV Semester Electives:-
Marketing :
IMC & Brand Management
Supply Chain Management
MS493 Strategic Marketing
Finance :
Financial Derivatives
Corporate Taxation
Strategic Financial Management
HR :
Performance and Compensation Management
Strategic & International HRM
Talent Management
Systems :
Software Project Management
Decision Support Systems
System Design & Audit

Address:
Vignan's University
Vadlamudi
Guntur, Andhra Pradesh 522213