SBI PO specialist officer syllabus

I had filled the application form of the SBI PO specialist officer exam. I have no idea about its syllabus. Sp ca you please provide me some link from where I can download the detailed syllabus of the SBI PO specialist officer? Also provide me its paper pattern?

Hii sir, I Wants to get the Syllabus for the SBI PO Specialist Officer Exam Will you Please Provide It ?

[pawan]

State Bank of India Conducts the Specialist Officer exam for various posts such as IT Officer, Law Officer, Rajbhasha Adhikari, HR Personnel Officer, etc.

Examination Pattern :

No. of Ques. Marks Time
Test of Reasoning 50 50* 90 mins
Qualitative Aptitude 35 35*
English 35 35*
Professional Knowledge 50 100 45 mins



The Syllabus of the Marketing for the SBI PO Exam is as follow

Marketing

Concept, Nature, Scope, and Importance of Marketing
Meaning, Functions, and Importance of Marketing Management
Marketing Process and Marketing Planning
Consumer/ Buyer Behavior
Market Segmentation: Importance of Market Segmentation
Marketing Research
Product Planning and Development
Sales Promotion and its Objectives
Branding, Packaging, and Labeling
Pricing Decisions: Pricing, Pricing Decision Strategies
Wholesale Trade
Retail Trade
Personal Selling
Services Marketing
Bank Marketing
Insurance Marketing
Consumer Protection in India: List of Consumer Rights, Consumer Protection Act
Marketing Organization
Marketing Program
Marketing Decision-Making
Sales Forecasting
Product
Distribution: Definition, Channels of Distribution
Advertisement
Sales Management
Marketing Environment
Rural Marketing
International Marketing
Social Responsibility and Business Ethics.