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26th April 2016, 08:21 AM
Super Moderator
 
Join Date: May 2012
Re: Public Relation Officer

As you have asked about the public relation officer job responsibilities, I am giving you some information about it, check below for the details
Public relation (PR) is about managing reputation.
A career in PR involves gaining understanding and support for clients, as well as trying to influence opinion and behaviour.
PR officers use all forms of media and communication to build, maintain and manage the reputation of their clients
A PR officer often works in-house and can be found in both the private and public sectors

Job Responsibilities:
Tasks often involve:

Planning, developing and implementing PR strategies;
Liaising with colleagues and key spokespeople;
Liaising with and answering enquiries from media, individuals and other organisations, often via telephone and email;
Researching, writing and distributing press releases to targeted media;
Collating and analysing media coverage;
Writing and editing in-house magazines, case studies, speeches, articles and annual reports;

Qualifications
No set qualifications are required to become a public relations (PR) officer, but most entrants tend to have a degree or an HND.


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