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  #1  
10th November 2015, 02:45 PM
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Notes on Strategic Management for MBA

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  #2  
30th June 2018, 08:37 AM
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Re: Notes on strategic management for MBA

Hi buddy I am doing MBA from Shrimati Indira Gandhi College and here I am looking for MBA Strategic Management paper notes/syllabus so will you plz let me know from where I can collect it ??
  #3  
30th June 2018, 08:39 AM
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Join Date: Aug 2012
Re: Notes on strategic management for MBA

As you want here I am giving below Shrimati Indira Gandhi College MBA Strategic Management paper notes/syllabus on your demand :

UNIT-I
Section A

1. Explain strategic alliance with illustration
An arrangement between two companies that have decided to share resources to
undertake a specific, mutually beneficial project. A strategic alliance is less involved and
less permanent than a joint venture, in which two companies typically pool resources to
create a separate business entity. In a strategic alliance, each company maintains its
autonomy while gaining a new opportunity. A strategic alliance could help a company
develop a more effective process, expand into a new market or develop an advantage
over a competitor, among other possibilities.
Example: Hewlett-Packard and Disney have a long-standing alliance, starting
back in 1938, when Disney purchased eight oscillators to use in the sound design of
Fantasia from HP founders Bill Hewlett and Dave Packard. When Disney wanted to
develop a virtual attraction called Mission: SPACE, Disney Imaginers and HP engineers
relied on HP's IT architecture, servers and workstations to create Disney's most
technologically advanced attraction.
2. What is strategic planning? How is different from tactical planning?
It is a process of deciding on objectives of the organization, on changes in these
objectives, on the resources used to attain these objectives & on the policies that are to
govern the acquisitions, use & disposition of these resources.
Major difference between them is that strategy determines what major plans are to
be undertaken & allocates resources to them, while tactics it is means by which
previously determined plans are executed.
3. Explain the importance and limitations of strategic management.
Strategic management is defined as the set of decisions & actions in formulation
and implementation of strategies designed to achieve the objectives of an organization
Importance:
Financial Benefits: It results into financial benefits to the organizations in the
form of increased profit even in the face of environmental threats.
Offsetting Uncertainty: By prescribing the future course of action.
Clarity in Objectives & Directions: It is used for achieving those objectives;
they focus on clarity of objectives.
Increased Organizational Effectiveness: Its concept is that the organization is
able to achieve its objectives within the given resources.
Personnel Satisfaction: If the decisions are systematized in the organization
everyone knows how to proceed, how to contribute towards objectives this clarity
brings satisfaction.
Limitations:
Complex & Dynamic Environment: We require knowledge of the trend in the
environment, increase in complexity leads in difficult to predict the future
outcome
Rigidity: There is a need for concept of moving balance among the consideration
on which the strategy is based.
Inadequate Appreciation of Strategic Management: Managers are
inadequately aware about its contribution to the success & the way in which
Strategic Management (SM) can be undertaken
Limitations in Implementation: Many problems cannot be solved by SM alone
but require the use of other aspects of management

MBA Strategic Management paper notes/syllabus




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