Multiple Choice Questions for MBA

Hi I would like to have the sample Multiple Choice Questions on Brand Marketing Test for the Master of Business Administration course?

[Rajkumar Agarwal]

The sample Multiple Choice Questions on Brand Marketing Test for the Master of Business Administration course are as given below.

MCQ on Brand Marketing Test

MCQ. Private tag brands, moreover entitled

own brands
store brands
a & b
none of these

MCQ. NOT single of five phases of buyer choice procedure is

purchase decision
need recognition
brand identification
information search

MCQ. Marketing of services, as opposite to physical products is

services marketing
marketing mix
advertising
right-time marketing

MCQ. Determine your brand

managing your brand right
measuring your strategies
maintaining your brand position
maintaining your brand picture

MCQ. A influential brand has high

brand equity
brand loyalty
brand strategy
brand marketing

MCQ. Word "brand" is frequently used as a

customers
marketing
advertising
metonym

MCQ. Mainly, chief resource of authority throughout allocation channel is

company
brand
distributor
customer

MCQ. Firm buy either wholesale from other firms or directly from manufacturer on agreement or is

c 2 c
a 2 a
a & b
b 2 b

MCQ. Clearness regarding proportions of brands is clarity in

functions of brand
aspects of differentiation
both of given options
none of given options

MCQ. Careful brand management look for to build product or services related to the

target audience
cost
profit
all of answers are correct

MCQ. Visual trade name that recognized brand is

logo
customer
sounds
slogan

MCQ. Recognize additional cash flow in a branded firm when evaluated to an unbranded, and equivalent, firm is a technique of

income split method
multi-period excess earnings method
a & b
incremental cash flow method

MCQ. In estimates messages for publicity, telling how good is best than challenging brands aspires at creating ad is

meaningful
distinctive
believable
remembered

MCQ. Observation of consumers that several brands are equal to

brand extension
brand parity
symbols
brand trust

MCQ. Identification and observation of a brand is extremely influenced by its

marketing
loyalty
visual presentation
a & b