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10th March 2017, 02:59 PM
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Join Date: Mar 2013
Re: MBA Notes On International Business

Ok, I am providing you the syllabus of MBA International Business III Sem of Pondicherry University.

Pondicherry University MBA International Business III Sem syllabus

PAPER – XI

International Business Environment

Course Code: 38 Paper Code: MBIB 3001

Objectives
 To explore and offer knowledge on global business environment
 To explore knowledge on international institutions involved in promotion of
global business, and
 To make future global managers

UNIT – I
International Business: Nature, importance and scope – Mode of entry into international business -
Framework for analyzing international business environment – geographical, economic, socio-cultural,
political and legal environment.
UNIT – II
International Economic Environment: World economic and trading situation; International economic
institutions and agreements – WTO, UNCAD, IMF, World Bank; Generalized system of preferences,
GSTP; International commodity agreements.
UNIT – III
Multinational Corporations: Conceptual framework of MNCs; MNCs and host and home country
relations; Technology transfers – importance and types – M&A of MNC’s
UNIT – IV
Nature of International Business Environment: Forces – Political environment – Legal Environment –
Technology – Cultural Environment – Country Classifications – Economic Trade Policies
UNIT – V
Foreign Investment: Capital flows – types and theories of foreign investment; foreign investment flows
and barriers.- Foreign Direct Investment (FDI)
REFERENCES
Adhikary, Manab, GLOBAL BUSINESS MANAGEMENT, Macmillan, New Delhi.
Bhattacharya.B, GOING INTERNATIONAL RESPONSE STRATEGIES FOR INDIAN SECTOR,
Wheeler Publishing Co, New Delhi.
Black and Sundaram, INTERNATIONAL BUSINESS ENVIRONMENT, Prentice Hall of India, New
Delhi.
Gosh, Biswanath, ECONOMIC ENVIRONMENT OF BUSINESS, South Asia Book, New Delhi.
Aswathappa, INTERNATIONAL BUSINESS, Tata Mc Graw Hill publications, New Delhi.




For complete syllabus here is the attachment


Contact-

Pondicherry University
Kalapet, Puducherry, 605014

Last edited by Rajkumar Agarwal; 10th March 2017 at 03:33 PM.


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