MBA Marketing & HRM

Can you give me some details for the MBA Marketing & HRM syllabus in India?

[Shaleen]

MBA programme offers chance to working executives as well as fresh graduates to add quality to business administration.

MBA (HRM) programme trains the student to offer effective HR solutions in a quickly changing business scenario.

Here I am giving you the IIM MBA subjects in India.
Program
MBA (Marketing & HRM)

Duration:- 2 years

Eligibility
You should have passed Graduation in any discipline with minimum 45% marks

Admission process
The admission process is based on the
ATMA Score,
Performance in the GD, PI and
Work experience

Intake: 60 Seats.

Fees Structure:- Rs.1,15,000/-

MBA Marketing Subjects:-

Semester-I:-
Compulsory subjects
Principles of Management
Managing Men
Accounts and finance for Managers

Optional Subject (select any one)
Business Environment
ERP & MIS

Semester-II:-
Production and Operations Management
Marketing Management
Managerial Economics

Optional Subject (select any one)
Strategic Management & Entrepreneurship
Quantitative Techniques for Managers

Semester-III
Marketing Research
Principles of Sales Management
Advertising Management
onsumer Behaviour

Optional Subject (select any one)
Brand Management
Industrial Marketing

Semester-IV:-
Compulsory subjects
Business Communication
Project Management
Business Laws

Optional Subject (select any one)
Corporate Governance and Business Ethics
Research Methodology
Project Work

MBA HR Subjects:
Semester-I
Compulsory subjects
Principles of Management
Managing Men
Accounts and finance for Managers
Optional Subject (select any one)
Business Environment
ERP & MIS

Semester-II
Compulsory subjects
Production and Operations Management
Marketing Management
Managerial Economics
Optional Subject (select any one)
Strategic Management & Entrepreneurship
Quantitative Techniques for Managers

Semester-III
Compulsory subjects
Human Resourse Planning
Industrial Relations
Organisational Development
Organisation Behaviour
Optional Subject (select any one)
Research Methodology
Entrepreneurship

Semester-IV
Compulsory subjects
Business Communication
Project Management
Business Laws

Optional Subject (select any one)
Corporate Governance and Business Ethics
Project Work

[kakumar80]

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