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31st December 2015, 01:14 PM
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Join Date: May 2012
Re: MBA Marketing CRM

Hey as per my idea Marketing and CRM both are specialisation in MBA and both have their individual importance


Required skills in marketing

Prospective students hoping to show they have the potential to become an excellent marketing manager require a broad skill set. Well rounded individuals with skills in both mathematics and the softer skills, such as communications, tend to fare well in MBA in marketing specializations. Other desired skills for marketing typically include analytical and leadership skills.


Course in MBA marketing

Marketing management
Operations management
Marketing channels strategies
Consumer and brand insight strategy
Internet, technology, retail, digital, sports, and other specialized marketing fields
Forecasting, modelling, and marketing strategy
New product strategy, branding, and marketing
International and multi-national marketing
Sales force management

Course in CRM


Principles of Management
Financial Management
Marketing Management
Quantitative application in Management
Human Resources Management (OB+HR)
STEPPS
Market Research
Business Strategy
IT Applications in Business MIS
Global Business Management
Business Communication


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