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  #1  
5th November 2015, 03:04 PM
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Join Date: Aug 2012
MBA dvd course

Welcome to MBA Forum. This is MBA dvd course discussion page. Here you can discuss about MBA dvd course in details. Please ask your question about MBA dvd course in the quick reply box mention below. Our member will try to answer your question about it as soon as possible. Furthermore, please provide your full details with your question. Your Name, email address, phone numbers, also you education / University in which you are studying. If your question is related to any institution / University / Business School/ Online MBA / Distance MBA or Jobs related to MBA, then mention that in your question as well.
  #2  
23rd June 2018, 01:58 PM
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Re: MBA dvd course

I want to get the details of Financial Services - MBA Video Lecture (DVD) by Vinod Sir so can you provide me?
  #3  
23rd June 2018, 01:59 PM
Super Moderator
 
Join Date: Aug 2012
Re: MBA dvd course

I am providing you the details of Financial Services - MBA Video Lecture (DVD) by Vinod Sir

Financial Services - MBA Video Lecture (DVD) by Vinod Sir




Format CD / DVD
Duration 11 Hours
Video Language English
Faculty Name Hari Sundar G. Ram
Course Material Language English
Video Runs On Computer/Mobile/Tablet
Topics Covered Marketing Management
Package Details Marketing Management
Sold & Dispatched By Learnix Education Online
Item Code MM980_DVD
Exams MBA
Validity 12 months
Delivery Free Delivery - Non Cancellable Product
Dispatch Study Material will be dispatched within 48 Hours after the purchase.

Description-

Module 1

Agricultural Marketing: Nature and Scope, Objectives of Agriculture Marketing, Challenges in Agricultural Marketing, Marketing of Agricultural Inputs Features Seeds - Fertilizers Pesticides Tractors - Challenges and Opportunities. An Overview of Indian Agro-chemical Market. Marketing of Agricultural Products Definition and Scope - Features of Agricultural Products, Classification of Agricultural Markets - Methods of Sale - Channels of Distribution.

Module 2


Introduction to Rural Marketing: Definition and Scope of Rural Marketing, Components of Rural Markets, Classification of Rural Markets, Rural vs. Urban Markets. Population, Occupation Pattern, Income Generation, Location of Rural Population, Expenditure Pattern, Literacy Level, Land Distribution, Land Use Pattern, Irrigation, Rural Development Programs, Infrastructure Facilities, Rural Credit Institutions, Rural Retail Outlets.

Module 3

Rural Marketing Mix Strategies: Rural Product Strategies and Brand Management Rural Pricing Strategies Rural Distribution Strategies Rural Promotional Strategies, Challenges in Rural Communication, Target Audience.

Module 4

Rural Media- Mass Media, Non-Conventional Media, Personalized Media, Importance of the two-step flow of Communication, Media Typology, Media Model, Media Innovation, Influence of Consumer Behaviour on Communication.

Module 5

The Future of Rural Marketing: Focused Marketing Strategies, Market Research, Consumer Finance, Rural Vertical, Retail and IT Models, Public-Private Partnership, E-Rural Marketing, Role of Government and NGOs in Rural Marketing.


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