2023 2024 Student Forum > Management Forum > Main Forum

 
  #2  
3rd March 2016, 02:56 PM
Super Moderator
 
Join Date: Apr 2013
Re: Marketing Manager Duties

Hello, here I am providing you the details of the duties of the marketing manger as under:

Duties:
Managing agencies
Measuring success
Instilling a marketing led ethos throughout the business
Managing the customer journey (customer relationship management)
Researching and reporting on external opportunities
Managing budgets
Developing the marketing strategy and plan
Writing copy
Ensuring timely delivery
Approving images
Making customer focused decisions
Developing guidelines
Understanding current and potential customers
Management of the marketing mix
Developing the marketing strategy for the company in line with company objectives.
Co-ordinating marketing campaigns with sales activities.
Overseeing the company’s marketing budget.
Creation and publication of all marketing material in line with marketing plans.
Planning and implementing promotional campaigns.
Manage and improve lead generation campaigns, measuring results.
Overall responsibility for brand management and corporate identity
Preparing online and print marketing campaigns.
Monitor and report on effectiveness of marketing communications.
Creating a wide range of different marketing materials.
Working closely with design agencies and assisting with new product launches.

Requirements of the role:
Bachelor degree in Marketing.
Qualified chartered marketer.
Strong analytical and project management skills.
Confident and dynamic personality.
Strong creative outlook.


Quick Reply
Your Username: Click here to log in

Message:
Options




All times are GMT +5. The time now is 12:53 AM.


Powered by vBulletin® Version 3.8.11
Copyright ©2000 - 2024, vBulletin Solutions Inc.
SEO by vBSEO 3.6.0 PL2

1 2 3 4