2023 2024 Student Forum > Management Forum > Main Forum

 
  #2  
27th November 2014, 09:04 AM
Super Moderator
 
Join Date: Apr 2013
Re: Marketing activities for educational institutes

Here I am providing educational institutes which provide Marketing activities…

Indian Institute of Management, Ahmedabad

Indian Institute of Management,Calcutta

Indian Institute of Management, Bangalore

Indian Institute of Management, Lucknow

Xavier Labour Relations Institute

Faculty of Management Studies (FMS)

Indian Institute of Management, Kozhikode

Indian Institute of Management, Indore

S.P. Jain Institute of Management and Research

Indian Institute of Foreign Trade

Jamnalal Bajaj Institute of Management Studies

Management Development Institute, Gurgaon

Shailesh J Mehta School of Management

Symbiosis Institute of Business Management, Pune

NMIMS School of Business Management

Institute of Management Technology, Ghaziabad

Tata Institute of Social Sciences

M I C A

Department of Management Studies, Indian Institute of Technology Delhi

Xavier Institute of Management, Bhubaneswar

Symbiosis Centre for Management and Human Resource Development

Vinod Gupta School of Management (IIT Kharagpur)

Rajiv Gandhi Indian Institute of Management

Indian Institute of Technology, Kanpur

K. J. Somaiya Institute of Management Studies and Research

Institute of Rural Management, Anand

Symbiosis Institute of International Business

T. A. Pai Management Institute

Symbiosis Institute of Business Management, Bangalore

International Management Institute, Delhi

Great Lakes Institute of Management, Chennai

Indian Institute of Management, Ranchi

Institute of Management, Nirma University

Indian Institute of Management, Raipur

Indian Institute of Management, Tiruchirappalli

Indian Institute of Management, Rohtak

Indian Institute of Management, Udaipur

Goa Institute of Management

Department of Management Studies, IIT Madras

Xavier Institute of Management & Entrepreneurship, Bangalore

Symbiosis Institute of Management Studies

FORE School of Management

Loyola Institute of Business Administration

Birla Institute of Technology and Science, Pilani

Prin. L.N. Welingkar Institute of Management & Research

Lal Bahadur Shastri Institute of Management

ICFAI Business School, Hyderabad

Xavier Institute of Social Service

Bharthidasan Institute of Management

Symbiosis Institute of Media and Communication

Banaras Hindu University
  #3  
29th May 2015, 02:20 PM
Unregistered
Guest
 
Re: Marketing activities for educational institutes

Hi I want to know the activities for Strategic marketing for Higher Education Institutions?
  #4  
29th May 2015, 02:24 PM
Super Moderator
 
Join Date: Apr 2013
Re: Marketing activities for educational institutes

The marketing of higher education to domestic and international students alike is now considered mainstream by many.
The focus on developing a marketing strategy that enables an institution to capture the interest of prospective students

This workshop will focus on the “strategic why” of international marketing and provide policy makers and recruiters with a solid theoretical background combined with practical examples to help them locate the right strategies and methods of implementation for their own marketing plans.

Topics

The strategic importance of international marketing and recruitment?

Trends in international education – how will these affect your strategies? how global trends in international student recruitment and the mobility of students impact on the development of your marketing activities?

The marketing audit: analsis of the internal and external environment

The marketing mix

Internal marketing: your internal strategies for external communications

Strategic choices in international markets: researching your target market.

CRM as a strategic tool?

The things you know you should do but never have time for: alternative strategies for student recruitment (alumni, tell-a-friend, referees, thank you’s etc)

Case study material

Conversion strategies

Target audience

This course is aimed at university and college staff with the following responsibilities:

(Inter)national marketing & recruitment

Corporate communications

Internal communications

International relations

Marketing and communications

Business development

Corporate liaison
Strategic Marketing for Higher Education Institutions







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