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12th April 2016, 10:52 AM
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Join Date: May 2012
Re: Kumaraguru MBA

KCT Business School of Kumaraguru College of Technology offers MBA course . School mould and groom students to become future business leaders.

Full Time MBA – Programme

Duration:
2 Years Full Time

Intake:
180 Students.

Program Pattern:
Semester Pattern – 4 Semesters.

Eligibility :
Bachelor’s degree in Arts/Commerce/ Science (3-year course) or Engineering/ Technology (4 years) .

Courses & Specialization:

Marketing
Finance
Operations
Human Resources Management
Systems

Program Structure

Semester I
Theory
Managing Organizations
Decision Models for Management
Economics for Business
Finanical cost and Management Accounting
Corparate Ethics, and Social Responsibility
Legal Aspects of Business

Practical

Executive communication

Managerial Skill Lab-I

Semester II
Theory
Human Resource Management
Marketing Management
Operations Management
International Business Management
Financial Management
Research Methods in Business
Practical
Managerial Skill Lab-II
Communoity Engagement
Entrepreneur Interface Project

Semester III
Theory
Strategic Management
Elective1
Elective2
Elective3
Elective4
Elective5
Elective6
Pratical
Internship
Career Skill Enhancement Lab

Semester IV
Elective7
Elective8
Corporate Project

Electives Courses
Finance
Security Analysis and Portfoli Management
Merchant Banking and Financial Services
International Financial Management
Insurance and Risk Management
Corprate Taxation
Project Planning, Analysis and Apprasial
Micro Finance
Bonds, Derivation and Commodity Market
Stategic Cost Management

Marketing
Consumer Behaviour
Services Marketing
Market Intelligence and Research
Brand Management
Retail Management
International Marketing Management
Advertising and Promotion Management
Logistics and Distribution Management
Marketing Chennal Management
Customer Relationship Management

Operations
Total Quality Management
Technology Management
Business Process Reengineering
System Simulation
Facilities Planning and DEsign
Maintenance Management
Supply Chain Management

HR
Industrial Relations and Labour Welfare
Organizational Development and Transformation
Training and Development
Competency Mapping and Development
HRD Accounting and Audit
Strategic Human Resource Development
Managerial Behaviour and Effectiveness
Cross Cultural Management

Systems
Software Development Process Management
Enterprise Ressourse Planning for Management
Decision Support System
Software Project Management
E-Commerce
Knowledge Management
eCRM(Electronic Customer Relationship Management)
Data Base Management System
Business Intelligence

Contact Detail :
KCT Business School,
Kumaraguru College of Technology,
Saravanampatty,
Coimbatore - 641 049
Phone No: 0422 2661100


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