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  #2  
1st August 2014, 03:24 PM
Super Moderator
 
Join Date: Apr 2013
Re: Indian Institute of Mass Communication syllabus for entrance exam in Public Relat

As you want to get the details of Indian Institute of Mass Communication syllabus for entrance exam in Public Relations so here it is for you:

Post graduate diploma courses in:

Journalism (English),

Journalism (Hindi),

Radio and Television Journalism,

Advertising and Public Relations and

Journalism (Oriya)

Syllabus for IIMC Entrance Test

You should have knowledge of the following:

Journalism Courses

General Awareness

Awareness of Public Debates on Matters (Polity and Economy)

Influencing Power Equations in the World and Their Impact on India

International Developments

Social History

Understanding of Social Dynamics

Aptitude & mental make-up

Language capability

Analytical & comprehension skills

Advertising & Public Relations

Analytical & Comprehension skills

Aptitude & mental make-up

Brand awareness & recall

General awareness

Language capability

Quantification skills

Contact Details:
Indian Institute of Mass Communication
New Delhi,
Delhi 110075 ‎
011 2674 2462
India

Map Location:
[MAP]https://www.google.co.in/maps?q=Indian+Institute+of+Mass+Communication,+New +Delhi,+Delhi&hl=en&ll=28.544606,77.17402&spn=0.01 7945,0.030556&sll=21.125498,81.914063&sspn=19.4322 47,31.289063&oq=Indian+Institute+of+Mass+Communica tion+&hq=Indian+Institute+of+Mass+Communication,&h near=New+Delhi,+Delhi&t=m&z=15&iwloc=A [/MAP]
  #3  
2nd March 2015, 09:09 AM
Unregistered
Guest
 
Re: Indian Institute of Mass Communication syllabus for entrance exam in Public Relat

I am going to appear in the Indian Institute of Mass Communication entrance exam . Will you please provide the Indian Institute of Mass Communication Advertising & Public Relations entrance exam syllabus ?
  #4  
2nd March 2015, 09:28 AM
Super Moderator
 
Join Date: Apr 2013
Re: Indian Institute of Mass Communication syllabus for entrance exam in Public Relat

There is no standardized pattern for the written examination Indian Institute of Mass Communication entrance exam Admissions .
However, candidates will be judged on the following parameters.

For Advertising and Public Relations
Language capability,
General Awareness,
Aptitude & mental make-up,
Analytical & Comprehension skills,
Brand awareness & recall
Quantification skills.

For Journalism Courses
General Awareness, including understanding of social dynamics;
awareness of public debates on matters of polity and economy;
interest in social history;
awareness about international developments influencing power equations in the world and their impact on India.
Analytical & comprehension skills
Aptitude & mental make-up,
Language capability .

Objectives of the Course(Advertising and Public Relations)


• To provide skills on various relevant software especially in media planning and production of campaigns.
• To provide basic and emerging concepts and principles in relation to better decision making in the areas of advertising & allied fields, public relations & corporate communication.
• To sensitize students on various gender/ social communication issues in the light of concepts.
• To enable the students to integrate various functions with organizational goals and strategies.
• To provide hands-on training on planning and production of brand and social issue campaign.


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