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4th May 2016, 11:54 AM
Super Moderator
 
Join Date: Apr 2013
Re: Hughes IIM Lucknow Executive MBA

The Executive Programme in Business Management offered by Hughes Education is not IIM or Indian Institute of Management Lucknow but is offered through IIM or Indian Institute of Management Calcutta.

It is designed to provide managers and professionals with a broad overview of the key concepts, tools and techniques needed to successfully meet the challenges of today’s global business environment.

Eligibility

Applicants should be working professionals/self-employed.

Graduates (10+2+3) / post graduates in any discipline with min. 50% marks recognized by UGC/AICTE.

Minimum 5 years of work experience (full-time paid employment) post completion of graduation as on Application Closure Date.

An Entrance Test will be conducted to select eligible candidates to the programme. Candidates who qualify the above eligibility criteria will be considered for the Entrance Test. Final Selection will be made basis the candidates’ performance in the Entrance Test.

Desired Proficiencies in the Candidate (in addition to the Eligibility Criteria) – Proficiency in English since it would be the medium of instruction:

Basic numerical ability and mathematical skills – including Algebra (e.g. Equation of Straight Line), Basic Differential & Integral Calculus and Ability to Interpret Graphs
Ability to reason logically
General awareness – including knowledge of Industry

Program Contents

Term I
Course Title: Behavioral Sciences-1
• Introduction & Foundations
• Personality, & Perception
• Values & Attitudes
• Motivation
• Group & Team Dynamics
• Case Discussion
• Leadership
• Case Discussion
Course Title: Behavioral Sciences-2
• OD: Strategy-Environ-Effectiveness
• Fundamentals of Structure
• Technology, Age, Life cycle
• Organizational Culture
• Organizational Change
• Case Discussion
Course Title:Managerial Economics I – Micro-economics
• Demand-supply Analysis
• Elasticity , Opportunity Cost , Production Costs
• Production Costs contd., Firm Behavior, Perfect Competition
• Perfect Competition contd., Monopoly
• Pricing Strategies, Game Theory
• Game Theory contd., Asymmetric Information
• Asymmetric Information contd., Externalities, Public Goods
Course Title:Managerial Economics II – Macro-economics
• Introduction
• National Income Accounting
• Theory of income Determination
• Monetary Policy
• Fiscal Policy
• Open Economy Macroeconomics
Course Title: Financial Accounting
• Conceptual Framework of Accounting
• Understanding Financial Statements – I
• Concepts of Corporate Financial Statements
• Balance Sheet
• Profit & Loss Statement
• Understanding Financial Statements – II

• Preparation & presentation of financial statements – Balance Sheet

• Understanding Financial Statements – III

• Preparation & presentation of financial statements – Profit & Loss Statement

• Understanding Financial Statements – IV

• Cash Flow Statement
• Exercises on Cash Flow Statement

• Understanding Financial Statements – V

• Select Corporate Accounting Policies: Implications

• Financial Statements Analysis – I

• Basic Analytical Tools
• Analyzing an Annual Report

• Financial Statements Analysis – II

• Profitability Analysis
Course Title: Cost & Management Accounting
• Overview of cost accounting principles. elements of cost; cost classification; cost sheet
• Accounting for overheads, allocation of Service department costs, joint products
• Absorbtion and marginal costing methods.
• Job costing, process costing (1)
• Process costing (2), assessment of cost behaviour, learning curves
• Cost – Volume – Profit analysis; break even analysis, cost information for special decisions (relevant costing)
• Standard costing, budgetary control, variance analysis, introduction to Activity Based Costing (ABC)
Course Title: Statistics
• Probability Theory & its Applications
• Utility & Decision Making
• Distribution Theory – Modeling Real Data
• Bi-variate Data Analysis
• Sampling Theory
• Statistical Inference
• Advance Inference (case studies & applications)
Term II
Course Title: Marketing Management
• Introduction to Marketing Management – Customer Focus and Managing Customer Loyalty
• Evaluating Opportunities in the Changing Marketing Environment
• Marketing Research and Market Intelligence
• Marketing Research Process
• Designing Customer Driven Marketing Strategy and Marketing Mix Management
• Product Decisions
• Promotion Decisions
• Pricing Decisions
• Sales and Distribution Decisions
Course Title: Human Resource Management
• Human Resource Management Context and Challenge.
• Trends and Challenges.
• External and Internal factors.
• Organizational and Individual Perspective.
• HRM System.
• Human Resource Planning, Recruitment, Selection and Induction.
• Forecasting
• Sources
• Selection Process and Methods
• Training, Development and Career Planning
• Training Plan and Process
• Evaluation
• Career Development
• Performance Appraisal & Reward System
• Control and Motivation Needs.
• Purpose, Process, Outcomes.
• Feedback, Developmental Appraisal.
• Individual and Group Rewards
Course Title: Operations Management
• Operations Management: An Overview
• Process Analysis
• Production & Operations Planning
• Total Quality Management
• Managing Inventory
• Building Quality in Products/Processes
• Supply Chain Management
Course Title: Corporate Finance
• Corporate Finance Overview.
• Capital Structure.
• Longterm Finance
• Capital Budgeting Techniques
• Working Capital Management
Course Title: Information Technology for Competitive Advantage
• Foundations – Excel Skills for Modelling
• Lookup, Data Table, Scenario Manager, Pivot Tables, Goal Seek, Solver
• Model Engineering & Analysis
Course Title: Strategic Management
• Course Overview
• What is strategy?
• Industry Analysis & Competition
• Positioning
• Growth Strategies
• Diversification and Corporate Strategy
• Strategic failure and core rigidities
• Nuances of strategy implementation
• Managing strategic change


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