Features of MBA in marketing

[pooja]

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Hello, I want to know the details of the MBA in marketing and its features. Please provide me.

[Raman Vij]

Hello, here I am providing you the details of the MBA in marketing and its features as under:

About the course:
Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm's marketing resources and activities.

Skills required:
Excellent marketing manager require a broad skillset. Well rounded individuals with skills in both mathematics and the softer skills, such as communications, tend to fare well in MBA in marketing specializations. Other desired skills for marketing typically include analytical and leadership skills.

Courses
Marketing management
International and multi-national marketing
Forecasting, modelling, and marketing strategy
Consumer and brand insight strategy
Internet, technology, retail, digital, sports, and other specialized marketing fields
Marketing channels strategies
Sales force management
Operations management
New product strategy, branding, and marketing

Salaries:
Marketing Manager
Rs 250,726 - Rs 1,972,651

Area Sales Manager
Rs 293,627 - Rs 1,429,261

Business Development Manager
Rs 310,266 - Rs 1,854,756

Marketing Executive
Rs 178,475 - Rs 595,976

Business Development Executive
Rs 176,202 - Rs 634,225

Senior Business Analyst
Rs 571,940 - Rs 1,267,093

Regional Sales Manager
Rs 511,938 - Rs 2,060,840