Environmental Management Notes MBA Students

[pooja]

Welcome to MBA Forum. This is Environmental management notes MBA students discussion page. Here you can discuss about Environmental management notes MBA students in details. Please ask your question about Environmental management notes MBA students in the quick reply box mention below. Our member will try to answer your question about it as soon as possible. Furthermore, please provide your full details with your question. Your Name, email address, phone numbers, also you education / University in which you are studying. If your question is related to any institution / University / Business School/ Online MBA / Distance MBA or Jobs related to MBA, then mention that in your question as well.

Can you provide me the Syllabus of - IX.3 Advanced Environmental Management and Green Marketing under Postgraduate Programme in Business Management offered by XLRI - Xavier School of Management, Jamshedpur?

[pooja]

The Syllabus of - IX.3 Advanced Environmental Management and Green Marketing under Postgraduate Programme in Business Management offered by XLRI - Xavier School of Management, Jamshedpur is as follows:

IX.3 Advanced Environmental Management and Green Marketing

Objectives
Concepts related to sustainability, the triple bottom line, and sustainable development have increasingly entered the MBA curricula over the last ten years. Students have been challenged to understand appropriate business responses to environmental problems as well as strategic opportunities in the areas of air and water pollution, energy supply, land degradation and global warming. Global warming is an especially important topic this December, while a new global protocol is being debated in Copenhagen.
This course is being proposed in order to provide students with a greater depth of knowledge and exposure in these areas. Particular emphasis will therefore be given to business responses and actions with regard to global warming, the triple bottom line, sustainable development, and green marketing and corporate strategies.
While it is assumed that most students who take the course will already have a familiarity with the basic concepts, an introductory lecture and readings will also be made available for those who have had little or no exposure to the field of sustainability.
This course will be conducted almost entirely through case analysis, group and individual written and oral presentations, role plays, etc. The cases to be used will include the following. All but two are available through Ivey Publishing.

Topics

THE TRIPLE BOTTOM LINE
Goedehoop The complexities of cost-benefit analysis in triple bottom line reporting. 9B08M67
Competing for Development: Fuel Efficient Stoves for Darfur (A,B1-6,C) Managing sustainable development interventions the tradeoffs between balancing economic, environmental, and social value creation. 9B08M061, 062 A-D, 063
Googles Way The challenges of simultaneously meeting financial and social goals
RBC Financial Group The Equator Principles Consideration of environmental management issues as part of the banks business strategy in an environmental setting. 9B06M55
Broad Air Conditioning A discussion of ways to harmonize the relationship between benefitting the company and protecting the environment, expecially in developing countries like China
9B04M034
Wal-Mart A description of the extensive global efforts to implement all aspects of the triple bottom line. HBS case

| SUSTAINABLE DEVELOPMENT
City Water Tanzania Illustrates the challenges of the role of private sector initiatives in reaching the 10th target in the UN Millenium Goals to cut in half, by 2015, the proportion of people without sustainable access to drinking water and basic sanitation 8B07M025, -026, - 027A, -027B, -028
Honey Care Africa (A, B, C) An innovative business model of sustainable value creation: a partnership between the development sector, the private sector, and rural communities. 9B07 M022, -023, -024

| MARKETING AND BUSINESS STRATEGY
Monsanto The transformation of a commodity chemicals business to a Life-Sciences biotechnology company. HBS case FIJI Water and CSR Why contemporary marketers have to embrace Corporate Social Responsibility in order to make marketing strategies sustainable. 9B09A08
Carrefour China Building a Greener Store. Considers environmental management issues as part of a companys operating strategy in an international setting 9B08M048
Terracycle A first mover in the all-natural fertilizer industry 9B07B008
Mearl Oil A,B,C The challenge of development and implementation of global environmental standards and achieving global integration and local responsiveness simultaneously. 9B05M018, -019, -020
BP and Corporate Greenwash Examines the difficulties and the ethics of corporate green business communication. 9B05M018, -019, -020
Monsanto and the Global Water Treatment Industry Examines the attractiveness of the industry via industry analysis techniques
Trojan Technologies The decision on whether to introduce ultraviolet water disinfection systems into China. 9A99M028
Nano Tata-logy the introduction of the Nano and its integration of sustainability principles 9B08M074
The Tata Way Evolving and Executing Sustainable Business Strategies Reprint-9B08TB11
General Electric EcoImagination strategy readings

| ENERGY AND GLOBAL WARMING
Global warming films and readings Indian Oil Corp The integration of environmental management in operations together with capacity planning, quality and continuous improvement the trade-offs in strategies that must cover multiple environmental problems simultaneously 9B03D012
Global Warming and the Kyoto protocol Implications for business as it prepares to respond to environmental problems and the proposed regulations to address these problems. 9B01M071
Hydro: From Utsira to Future Energy Solutions the challenges of commercializing new technologies related to sustainable development. 9B06M44