#1
1st April 2016, 11:48 AM
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BMM Syllabus Mumbai University PDF
Buddy I’m the student of BMM and looking for the syllabus issued by the University of Mumbai for that will you please get the information?
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#2
1st April 2016, 11:50 AM
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Re: BMM Syllabus Mumbai University PDF
On your concern buddy I will help you here to get the syllabus of BMM program conducted University of Mumbai so that you can go through it easily. Here is the syllabus Unit – IMass Communication Meaning and need for Mass Communication Forms of Communication: Intra Personal Communication, Interpersonal Communication, Group Communication, Public Communication, Mass Communication: Electronic, Satellite, Interactive, Digital Communication etc. Elements and process of communication Models of Mass Communication: Gerber’s Model, Sociological Model, Gatekeeping Model, Defleur’s Model of the Taste-differentiated Audience Model, Hub Model Functions of MassCommunication Barriers of Mass Communication Unit – II Impact of Mass Media Introduction to Mass Media. Content and Nature of Mass Media, Impact & Influence of Mass Media - The Indian Context: reach, access and nature of audience. Differentiate between Mass Communication & Mass Media. Means &Tools of Mass Communication: 1. Traditional & Folk Media: Types, importance of traditional media 2. Print: Books, Newspapers, Magazines 3. Broadcast: Television, Radio 4. Films 5. Internet 6. Advertising, Public Relations 7. Other outdoor media For full information buddy please go through the file Address:- University of Mumbai 121, Mahatma Gandhi Rd, Kala Ghoda, Fort Kala Ghoda, Fort Mumbai, Maharashtra 400001 Phone:- 022 - 24020506 |